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Are You Done With Digital Transformation?

.orgSource

The team is using the new analytics software to plan more effective outreach initiatives. Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. The Gartner Technology Glossary offers these definitions. Is there more to accomplish?

Digital 221
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Surveys: Collect and Act on Your Data in 2021 and Beyond

Nucleus

With the number of data collection tools available on the internet for little or no cost, it’s tempting to inundate members with surveys about everything from the color of the annual meeting theme to crucial issues like dues increases or social issues. If you can create a shorter tool, do it. But, “less is more.”

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Customer Experience Plays Marketing as a Long Game

.orgSource

According to Gartner , the technology and research consulting firm, 90 percent of organizations now have a CX officer or an equivalent position. Gartner identifies these qualities as key to delivering value: A customer journey mapping process that extends beyond acquisition and purchase through the life of the relationship.

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Fundraiser Burnout? Try Automation to Boost Both Efficiency and Employee Morale

sgEngage

Think of automation as a tool to help your team focus on the uniquely human skills of creativity, relationship building, and critical thinking that only they can bring to their fundraising roles. Operate More Efficiently Gartner projects that 70% of organizations will implement structured automation by 2025.

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Digital Evolution—Three Trends to Watch

.orgSource

Other areas where AI can make an impact are: Meetings and Events—Use predictive analytics to identify which venues will generate the highest number of registrations. No code options have the potential to unleash the office from IT, liberating employees to customize their tools to fit individual needs. Gartner offers this explanation.

Trend 221
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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

EveryAction users who rely on its Targeted Email tool experience some of the highest inbox placements in the industry. Aside from fundraising and digital tools, EveryAction also is a leading provider of nonprofit advocacy technology. It's offline fundraising tools were built for development pros.

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AI, Automation, and New Tech Put Member Love Online

.orgSource

Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus. It’s a one-stop-shop for everything, including your website, analytics, marketing, and e-commerce. Gartner provides this definition. That gratitude is priceless.” billion this year.

Tech 221