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Surveys: Collect and Act on Your Data in 2021 and Beyond

Nucleus

With the number of data collection tools available on the internet for little or no cost, it’s tempting to inundate members with surveys about everything from the color of the annual meeting theme to crucial issues like dues increases or social issues. If you can create a shorter tool, do it. But, “less is more.”

Survey 130
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Fundraiser Burnout? Try Automation to Boost Both Efficiency and Employee Morale

sgEngage

Job cuts across all industries have increased 396% compared to the first quarter of 2022. Think of automation as a tool to help your team focus on the uniquely human skills of creativity, relationship building, and critical thinking that only they can bring to their fundraising roles. Burnout is widespread.

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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

This network effect makes EveryAction donation pages some of the highest-converting in the industry. EveryAction users who rely on its Targeted Email tool experience some of the highest inbox placements in the industry. It's offline fundraising tools were built for development pros. Pull detailed, customizable reports.

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AI, Automation, and New Tech Put Member Love Online

.orgSource

Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus. It’s a one-stop-shop for everything, including your website, analytics, marketing, and e-commerce. Gartner provides this definition. That gratitude is priceless.” billion this year.

Tech 221
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Game On: How Gamification is Changing the Sector

ASU Lodestar Center

Global 2000 businesses have recognized gamification as a powerful tool to engage consumers and motivate them to purchase more products. Analytical evidence helps marketing departments understand how to place a product in front of the user and can increase the chance of purchases. Target Audience. Player Goals. Engagement Model.

Game 56
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Reduce Data Sprawl – Your (Association’s) Life Depends On It

Nucleus

A critical and accelerating – but easily-addressable – problem Former Gartner Research VP (and Director of World Wide Technologies for American Express) Jim Sinur recently wrote an op-ed piece with direct application to the member industry.

Life 130
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What Is a CRM and Why Does Your Nonprofit Need One?

sgEngage

Features That a CRM Offers CRM capabilities are designed to be practical and specific for your industry or goals, but there are a few features that a CRM offers to every user. Increase in Forecasting Accuracy Gartner reports that only 45% of sales leaders and sellers have high confidence in their forecasting accuracy.

Gartner 74