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Are You Done With Digital Transformation?

.orgSource

The team is using the new analytics software to plan more effective outreach initiatives. Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. The Gartner Technology Glossary offers these definitions. Is there more to accomplish?

Digital 221
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Surveys: Collect and Act on Your Data in 2021 and Beyond

Nucleus

With the number of data collection tools available on the internet for little or no cost, it’s tempting to inundate members with surveys about everything from the color of the annual meeting theme to crucial issues like dues increases or social issues. If you can create a shorter tool, do it. But, “less is more.”

Survey 130
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Customer Experience Plays Marketing as a Long Game

.orgSource

Seeks solutions—products and services are designed to solve members’ challenges. According to Gartner , the technology and research consulting firm, 90 percent of organizations now have a CX officer or an equivalent position. Prioritizes outcomes—views customer satisfaction as the significant metric of success.

Game 44
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Fundraiser Burnout? Try Automation to Boost Both Efficiency and Employee Morale

sgEngage

Think of automation as a tool to help your team focus on the uniquely human skills of creativity, relationship building, and critical thinking that only they can bring to their fundraising roles. Operate More Efficiently Gartner projects that 70% of organizations will implement structured automation by 2025.

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Digital Evolution—Three Trends to Watch

.orgSource

Success depends on studying the route and knowing what you’ll need in your backpack to be prepared for the challenges. Other areas where AI can make an impact are: Meetings and Events—Use predictive analytics to identify which venues will generate the highest number of registrations. Gartner offers this explanation. “A

Trend 221
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AI, Automation, and New Tech Put Member Love Online

.orgSource

Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus. Associations have had challenges with the idea of marketing beyond their memberships and finding new audiences,” David advises. Gartner provides this definition. That gratitude is priceless.”

Tech 221
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Game On: How Gamification is Changing the Sector

ASU Lodestar Center

Global 2000 businesses have recognized gamification as a powerful tool to engage consumers and motivate them to purchase more products. Pop-up messages as reminders, rewarding users for their engagement, badges, progress bars, and even weekly challenges drive a little competition to keep users on their toes. Target Audience.

Game 56