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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last May, USA for UNHCR launched The Blue Key campaign as a way for U.S. What’s elevator speech for the organization, he campaign and your role. What were the specific goals and KPIs for the campaign (assuming web traffic and key purchases?) Why important? Click Image to see larger version.

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America's Giving Challenge: Bloggers Campaign Roundup

Beth's Blog: How Nonprofits Can Use Social Media

I launched a bloggers campaign as part of the Sharing Foundation's America Giving Challenge. Roger recently shared some thoughts about why he is participating in the bloggers campaign. Bernadette Feeney, an adoptive parent, started her blog just to help with the campaign! Try these and test them.

America 50
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More fundraising software = more data headaches

3rd Sector Labs

Further still, how involved is your social media strategy, mobile giving, and text campaigning … more systems and databases? What we do know is that we are using more fundraising technology – software, databases, third party systems, analytics tools – than ever before. Here’s a quick test you can do.

Software 161
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Successful Social Media Content Strategy Is A Continuous Improvement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

It integrates with your social media channels and allows you pre-schedule your message, it integrates with your analytics tools so you can view your metrics, and it even connects with Google Calendar and Evernote and others. You can test it for free for two weeks here. Format Templates and Cheat Sheets.

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Accountability 2.0: Putting Data to Work for Your Cause

Tech Soup

Leveraging Free and Simple Tools to Gather and Test Data. Now let's compare and contrast the difference when a marketer, any marketer, goes online and leverages free and simple tools like Google Analytics, which any nonprofit can get for free. The key to success is strategize, test, and optimize. Weeks, if not months.

Causes 47
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How to Get More Views for Your Video

See3

Look at your site analytics and determine which keywords people are using to find your content, then use some of those as tags. Reach Out to Bloggers. Find bloggers passionate about your issue and share your video with them. Bloggers are constantly searching for engaging content, and a video makes their lives a lot easier.

Video 40
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Mobilize Those Mobile Eyes Again

Connection Cafe

Author: Guest Blogger. Mobile strategy : From defining goals, to designing for mobile, to developing and executing campaigns, to measuring results, a growing number of digital strategy consultants can be your partner in effectively using the mobile channel. This will enable you to do targeted outreach (via email, etc.)

Mobile 30