Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2010

I've had some posts in pipeline following up on social media metrics and the Chase Community Giving Contest second phase, but wanted to share these two stories from Haiti from on the ground and a bird's eye view. Give money or pass this donation link around: [link] love, Luke. I haven't been able to sleep. You can help.

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Haiti Map Volunteer Tech 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Gulf Coast Regional Blood Center is listens by searching for discussions about blood donations in their local area says Courtney Martin. We've been able to answer questions for people who want to donate blood but don't know the rules, or who have misconceptions. Although there is low volume, the listening has provided a lot of value.

ROI 91

ROI Examples Results Social Media 91

Saleforce Nonprofit

MARCH 3, 2022

How many of us click on that “Ask App Not to Track” pop-up? And while first-party data is essential for targeting audiences and tracking marketing behavior, there’s something even more fundamental to this emphasis on first-party data that every organization needs to focus on: We’re marketing to people. Measure metrics that matter.

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Action Change Metrics Measure 106

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

They use social media to achieve goals of increased transparency and increased donations of blood, time, and money. She would listen, aggregate, analyze, and distribute to key subject matter experts within the organization on a consistent basis. The Red Cross has overcome these hurdles. In that order. This was over two years ago.

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Story Learning Organization Metrics 72

Saleforce Nonprofit

OCTOBER 16, 2023

They can maximize funding by linking donations and gifts to impact, in a transparent and real-time way. Fundraisers can see aggregated program data defined by their metrics in real time. This puts fundraisers in a position to prove donations made were used wisely, and help retain and uplevel funders.

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Impact Measure Evaluation Management 69

Neon CRM

JULY 28, 2023

If your organization doesn’t currently have a dedicated platform for soliciting online donations—or even if you want to find a new one—then you can sit back and relax ‘cuz we are on the case! It offers a variety of features, including customizable donation forms, email marketing, and text-to-give tools. Join a Neon CRM Group Demo 2.

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Platform Online Fundraising Paypal 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. Web Analytics is the objective tracking, collection, measurement, reporting and analysis of quantitative Internet data to optimize websites and web marketing initiatives.

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Screencast Analytics Measure Web 50

Nonprofits Source

MARCH 21, 2018

Admittedly most tools are a waste of time and money, however, we’ve managed to track down a few exceptions to this rule and provide a brief overview of how nonprofits can leverage them to get results. In an average peer-to-peer fundraising campaign, 15-18% of donations are referred directly from Facebook. Facebook refers 29.4%

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Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

You may also want to improve your organization's reputation as an expert by being consistently involved in discussions on topics or aggregating information that are relevant to your organization. Taking Action or Fundraising: You're using social media tactics to spur supporters to action or donate. How often will you track?

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Social Media Map Strategy Media 106

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

But the fact was I kept tracking, never loafing, never slacking. And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. And as a kicker to have a spot for aggregated info.

ROI 76

ROI Social Media Slides Media 76

NTEN

MAY 27, 2010

Each Friday in December, we asked people to donate the cost of a package of frozen peas to help fight breast cancer. The measurement techniques by Beth Kanter of Zoetica In covering measurement recipes, my points were simple: Measuring Cup : Identify the right results and pick the right metrics to measure it.

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Social Media Media Cancer Social 62

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

It looked a little more comprehensive then just asking people to tag and then trying to aggregate (we also looked at other tools like CrowdVine which was very comparable, almost a coin flip). metric tons – the equivalent to the annual emission of 43 cars. tons, we did not put any padding in).

Social Media 81

Social Media Media Social Flickr 81

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

In 2014, it rang in the new year with a new series of its Internet data reports , which aggregate a range of statistics to help make some sense of what’s happening in terms of Internet usage around the globe. Evidence drawn from social media becomes useful and far more powerful when matched with other data sources.

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Policy Social Media International News 103

NTEN

SEPTEMBER 12, 2014

Redefining Philanthropy - Dwayne Rice Build a Salesforce application to facilitate a culture of philanthropy around education reform by providing a platform to track constituent engagement to lead people up the engagement ladder.

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Ideas North Carolina Map Children 94