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Get the 2010 eNonprofit Benchmark Study (It's Free! Also, Important)

NTEN

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The average gift size for a one-time online gift was $81.33. between 2008 and 2009, and for half of the nonprofits in our study, online revenue either held steady with 2008 or declined. Steve Peretz, M+R Strategic Services.

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Nonprofits Raise More Money as the Recession Fades

Care2

How did the nonprofit community fare in 2010? In a report outlining results from the 2010 year-end fundraising, M&R analyzed thirteen of their clients results and shared some great data. Highlights include: 77% raised more money this year than they did in 2009. The number of donors grew by 12% in 2010. Bottom line?

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Online Giving Potential: How to Bounce Back From Months of Decreased Fundraising

NetWits

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. This communication can be done via email, newsletter, direct mail or social media. Download the report now! .

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

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Ring in 2010 with New Resolutions to Revitalize Your Nonprofit in the New Year

Connection Cafe

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009. Increase fundraising for participant-led events. Use social media to reach the next generation of supporters.

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Volunteers of America: Getting Results

Connection Cafe

In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. As a result, online revenue originating from direct mail integration increased from 12% to 28% from 2009 to 2010! Online revenue from 2009 to 2010 increased 148%.

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Your Data is Going to Break Up with You

NTEN

Let's take the scenario of first-time donors who aren't making second gifts. Let's say your development staff shows you something like this: 782 first time donors in 2009. 129 have donated again in 2010. What channel (direct mail, email, social media) the gift came through. Dates of gifts. Amount of gifts.

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