Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. What kinds of posts should I make on social media?

Social Media 138

Social Media Media Tips Social 138

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them. So, how can your nonprofit create a social media strategy that you can sustain? In a year, what will success look like?

Social Media 98

Social Media Data Strategy Media 98

sgEngage

MARCH 15, 2024

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 88

Measure Help Analysis Metrics 88

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

Social Media 52

Social Media Metrics North Carolina Media 52

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. It's not enough to measure "likes" for every post and assume the ones with more had the most impact. Measuring beyond "likes". Ready to start posting?

Metrics 100

Metrics Social Media Measure Media 100

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. I firmly believe in the latter.

Social Media 238

Social Media Story Money Raise 238

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. billion people were using social media worldwide in 2021, and that number is only expected to increase over time. Here are a few steps to help you get started on your social media journey! Set SMART goals.

Social Media 52

Social Media Strategy Media Donor 52

NetWits

JULY 10, 2012

Top 5 Social Media Tactics Every School Should Implement. First off, your school should have a blog that’s the center of your social media strategy. Remember, great content is the key to successful social media. link] and measure your sharing effectiveness. 5) Monitor the Social Web.

Social Media 251

Social Media Media Social Slides 251

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable. Elizabeth R.

Measure 101

Measure Social Media Foundation Reflection 101

TechImpact

JUNE 5, 2014

Few things have so dramatically altered our lives the way social media has. Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. 37% said they could accurately measure R.O.I.

Social Media 205

Social Media Statistics Media Social 205

TechImpact

JUNE 22, 2013

If you’re organization is like most nonprofits, you probably already use analytics to track the success of your website and your social media presence.

Metrics 119

Metrics Social Media Media Social 119

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

For past couple of years, I have been blogging , speakin g, facilitating peer trainings , and writing about using measurement methods for nonprofits to measure impact and to learn from their data. I didn’t get asked ”What are the best tools to measure followers on Twitter? Books Conferences'

Attitude 97

Attitude Social Media Measure San Francisco 97

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012. Facebook Pages and 1.2

Social Media 242

Social Media Media Social Social Network 242

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

Social Media 270

Social Media Social Media Tech 270

NTEN

OCTOBER 24, 2011

By Andrea Berry, Idealware Social media has provided nonprofits with a whole new toolbox for marketing themselves and engaging constituents. After a year-end appeal, you probably spend some time measuring your results against past campaigns to learn what you did particularly well and what you could improve. Working for what?

Social Media 88

Social Media Measure Media Social 88

Amy Sample Ward

FEBRUARY 26, 2012

Fenton just released a terrific guide book focused on actionable metrics: “See, Say, Feel, Do: Social Media Metrics that Matter” It is tempting to imagine social media as its own communications island where Twitter Follower counts are valuable currency that can be exchanged for internal high-fives.

Metrics 227

Metrics Social Media Media Social 227

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

I’m on a mission this year, with the publication of the book, to continue to evangelize about nonprofits should all become data nerds and embrace the joy of measurement. The Valid Metrics Framework, Updated to Include Social Media. The Valid Metrics Framework, Updated to Include Social Media.

Measure 96

Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2013

How do you measure your network to learn how to improve outcomes? I’ll be participating in the session, as part of the context setting by giving an overview of themes in my book, “ Measuring the Networked Nonprofit ,” co-author with measurement guru KD Paine. Victoria Dougherty (@VJDConsulting) April 18, 2013.

Measure 105

Measure Social Media Media Map 105

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2017

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018.

Influence 115

Influence Social Media Marketing Strategy 115

Tech Soup

OCTOBER 12, 2017

Eighty-one percent of Americans have social media accounts , and that number is expected to grow each year. Nearly all brands have a social presence, and libraries are no different. Libraries are using social platforms now more than ever before. Libraries use Facebook more than any other social platform.

Library 80

Library Social Media Media Social 80

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. What is the best way to use LinkedIn for a nonprofit?

Linkedin 52

Linkedin Social Media Practice Media 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement?

Measure 96

Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media. We saw a lot of interest and click thrus from Twitter particularly.&#

Feeds 102

Feeds Social Media Measure Summary 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. Ask: What Area Practice Do We Want To Improve?

Measure 98

Measure Social Media Media Social 98

NTEN

OCTOBER 17, 2012

One of the biggest advantages of social media is that—unlike the letter writing and petitioning of yesteryear—we now have more accurate, actionable data about the people who are reading our messages. But that isn't to say it's simple.

Social Media 95

Social Media Measure Policy Media 95

Nonprofit Tech for Good

APRIL 21, 2022

It lets donors determine for themselves that their donation, involvement, and passion moved the needle and made a measurable contribution to the world. 2) Give social media shoutouts. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. 3) Give something real.

Impact 341

Impact Donation Donor Social Media 341

Whole Whale

JANUARY 28, 2023

If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? We can track total downloads and we can tell if those downloads were from unique devices, but that’s where the measurement trail meets the edge of the cliff. Ways to measure a podcast's success!

Podcast 52

Podcast Measure Feeds Plugin 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2013

Note from Beth: Two years ago on this blog, Porter Gale published a guest post asking “ Can Social Media Save Lives? ” and described how Amit Gupta was leveraging his network and social media to find a bone marrow match. Social Media is Saving Lives. How’s That for ROI? by Taryn Degnan.

Social Media 126

Social Media Life Media San Francisco 126

EveryAction

JULY 12, 2023

You can also provide volunteers with easily shareable social media content that drives people to the sign-up form. Geographically-targeted social media In a larger organization, it can be hard for the advocacy team to secure slots on the social media calendar.

Volunteer 195

Volunteer Campaign Advocacy Nonprofit 195

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. We’ll use sharing a story in social media posts as our example.

ROI 67

ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques. 3) Funnel: Measure the whole funnel! You can see the full slide deck here.

Social Media 95

Social Media Measure Jordan Tips 95

Amy Sample Ward

FEBRUARY 19, 2011

My contribution to the panel is to provide context about the use of social media in emergency and disaster response as well as an overview of some of the tools we saw deployed last year and we may see in the future. Social media, like all technology, is developed by people. Why Social Media? Direct Content.

Disaster 206

Disaster Social Media Haiti Media 206

Nonprofit Tech for Good

DECEMBER 13, 2010

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

Social Media 209

Social Media Conservancy Interview Media 209

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Measurement Challenges.

Summary 94

Summary Social Media Measure Media 94