Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. What is the Google Grant? Example Use Cases: Google Grant Case Studies. A Real-Life Example.

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Google Grant Guide Adopt 333

Nonprofits Source

JANUARY 23, 2023

Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Through the Google Ad Grants program, Google empowers charitable organizations to tap into pay-per-click (PPC) advertising, connecting them with likely prospects online.

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Grant Google Guide Nonprofit 52

See3

OCTOBER 3, 2014

As the world’s second largest search engine (right after Google), YouTube is a great way to be found. By keeping your audience and their search interests in mind when uploading your video, you can increase the chances people will find it and watch. Upworthy headlines are a good source of inspiration.)

YouTube 40

YouTube Free Headline Search 40

The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

Your landing page copy and images need to be consistent with your ask. Take 30 minutes to write out what the headlines will be, any additional copy, and create a list of graphic needs. You may even want to set up a Google Alert or two for future reference. 60 Minute Storytelling Workouts.

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Storytelling Fundraising Calendar Map 46

Achieve

AUGUST 19, 2014

Google search “ads from the 1950s” and brush yourself up on the iconic advertisements that once graced the pages of magazines, periodicals, and outdoor boards of the time. Newsprint black-and-white image. This viewer will first look at the eyes of the model, then the headline, “Naturally You.”, Sounds awesome.

Headline 40

Headline Exercise Empowerment Fun 40

Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. Search for a local chapter. Pin something you pinned or an image from your site. Post on a forum. Sign up to be a user.

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Build Online Donor Newsletter 36

Media Cause

JANUARY 18, 2022

How To Use Google’s New Ad Type To Increase Traffic, Grow Brand Equity And Drive Leads. . Affinity + Custom Intent: leveraging previous searches and browsing behaviors. Multi-Image Carousel Ads allow an organization to showcase multiple products, programs, and services—each with its own unique link. The Basics.

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Google Digital Marketing Images 52

NTEN

SEPTEMBER 23, 2010

Google may not be making us stupid, but it may be making us lazy. The better the image quality is, the more reading from screen resembles reading from paper and hence the performance differences disappear." It's physically harder to read on the web. " Why the Conventional Wisdom Is Wrong. I certainly don't.

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Web NTEN Alternative Headline 70

Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? Headlines should be short. Some email browsers like Gmail don’t render images properly and some people prefer to read e-newsletters on the web instead of via email. Ask them what they like and dislike about your current e-newsletter. by age, interest, activism level).

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Whole Whale

MARCH 28, 2023

It exists in the algorithms that govern your Facebook timeline, explains why YouTube always recommends the perfect video, or more recently, powers the Large Language Models (LLMs) like OpenAI’s Chat-GPT , Google’s Bard , or Bing’s AI Chatbot , and others that have made headlines. DO NOT misappropriate AI for human emotion.

FAQ 52

FAQ Language Model Nonprofit 52

Connection Cafe

APRIL 1, 2014

Google got it Right! What if Google were a nonprofit? Google’s Purpose. The purpose of Google.com is to have users perform a search. What Your Nonprofit Can Learn from Google. Nonprofit Websites Done the Google Way. You’ve got to make it easy for them. Now, this is a website we all can relate to.

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Google Websites Nonprofit Design 54

NonProfit Hub

AUGUST 12, 2021

No images, logos, testimonials, statistics, or other supporting elements? Some visitors may come from a paid ad on Google about in-kind donations. The next example is a landing page linked from a Google search of “donate to save wildlife.” For example, look at the (anonymized) donation page below. Action Item #4.

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Donation Question Effective Test 92

Neon CRM

JUNE 6, 2023

You include images of Ruby as well as a video from the news clip when she was rescued. Ideally, the blog would be longer and include multiple images and pieces of media. When you post something on your website, you’re mainly dependent on organic search and word of mouth. It ends with two calls to action.

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Content Ideas Summary Metrics 52

NTEN

MAY 27, 2010

There's not a single client we work with who doesn't want to be catapulted to the top of search engine rankings. Unfortunately, the old days of simply adding meta data to your pages or "submitting" them to search engines no longer works like a charm. Search engine optimization (SE0) is like a moody tween at best.

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Search Site Content Web 65

NonProfit Hub

AUGUST 12, 2021

No images, logos, testimonials, statistics, or other supporting elements? Some visitors may come from a paid ad on Google about in-kind donations. The next example is a landing page linked from a Google search of “donate to save wildlife.” For example, look at the (anonymized) donation page below. Action Item #4.

Donation 41

Donation Question Effective Test 41

Nonprofits Source

OCTOBER 11, 2017

A like here, a comment there, and a link back to your site can, with time, have a huge impact on search rankings. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. Introduction.

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Process Content Digital Marketing 98

Twenti - Digital Marketing For Nonprofits

NOVEMBER 18, 2019

Find out how to grow your nonprofit and reach thousands of new donors with the Google Ad Grants. Google’s Ad Grants: we love to talk about it here at Twenti. Who can access the Google Ad Grants? How do Google ads actually work? What are the Google Ad Grants? Google for Nonprofits. by Zoe Allen.

Grant 40

Grant Google Guide Search 40

Connection Cafe

DECEMBER 22, 2013

The advice in this post is a compilation of suggestions offered up by social media professionals involved in Ryan’s Google+ community. John Haydon is offering up [FOR FREE] 42 pages of eBook goodness to help you get more traffic, increase search rankings and boost conversions. It’s not about the clothes you wear.

Story 54

Story Nonprofit Social Media Content 54

DNL OmniMedia

OCTOBER 22, 2020

The Create Amazing fundraising thermometer blends in perfectly with their minimalist black and white site theme, as well: The website also conveys a sense of community and stewardship with its donor call-out section By adding filters to each image, Create Amazing stayed on brand, highlighting their attention to detail and strategic design approach.

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Websites Organization Nonprofit Site 52