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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Flickr and Digital Photography: 5 Hours Weekly. LinkedIn is a powerhouse in ROI.

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Five Reasons Why Your Nonprofit Should Hire a Social Media Manager

Nonprofit Tech for Good

can produce significant ROI is a myth. If she or he writes or posts boring content, lacks necessary tech skills such as HTML and photo editing, or doesn’t have an intuitive sense and passion for their online communities, then your social media ROI will be minimal at best. It’s not the tools. Social media is not free!

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), 8) Do not use a Gmail, Yahoo, or Hotmail email address for your professional communications. 10) Track the growth and ROI of your online communities. and training (HTML, photo-editing, social and mobile media best practices ).

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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Yung Tsai. Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck. Simply Measured.

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11 Blog Content Ideas for Nonprofits

Nonprofit Tech for Good

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Interview a professor, government official, or esteemed professional, such as a scientist, social worker, activist, or artist.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

Long-term professional communications and fundraising staff were having a hard time accepting the aesthetic of this new media because it went against everything they had learned in their careers about design and online messaging. The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even.

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My Three Words for 2011: Seek, Sense, and Share

Beth's Blog: How Nonprofits Can Use Social Media

Last year, I used Chris Brogan’s “ Three Words &# to set some professional/personal goals for the year. The process is simple: Think of how you want to be successful in the coming year. Over the past decade, the Internet and social media have been one of my primary sources for professional learning.

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