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6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

The nonprofit fundraising calendar tends to go through phases of ups and downs. The “up” months include the year-end giving season, where donors are inspired to make their last tax-deductible donations for the year. A conversion-optimized donation page. A conversion-optimized donation page. Let’s dive in!

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What You Need to Know for Successful Year-End Fundraising

The Storytelling Non-profit

One that draws donors into the campaign, engages them with an issue, and shows them how making a donation can make a difference. In this post, you’ll learn why storytelling is a key component of your year-end fundraising campaign and how to start planning the storytelling aspects of your campaign today. .

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How to Build a Story Arc for a Non-Profit Fundraising Campaign

The Storytelling Non-profit

As a non-profit professional, it’s essential to come out of the weeds of individual storytelling so that you can be strategic with what you tell your audience over time. This allows enough time for the pre-asking phase of the campaign and the asking phase of the campaign. .

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Capital Campaigns: Trends and Tips You Need to Know

Classy

They typically have four phases of implementation: Planning: includes setting a budget, gathering volunteers, setting your goals, and researching prospective donors. Quiet phase: includes securing major donors to raise 50 to 70% of your fundraising goal. Read Next: The 4 Phases of a Modern Capital Campaign.

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

Instead, try using multi-channel marketing to earn more Giving Tuesday donations. How to Earn Giving Tuesday Donations with Multi-channel Marketing. Use these tips to put together a great multi-channel marketing campaign to earn more Giving Tuesday donations. Include a link to your donation form in outbound messages.

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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

In the face of humanitarian crises or natural disasters, the generosity of individuals often shines through, leading to a significant influx of donations. The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference.

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Demystifying Next Generation Donor Audiences to Drive Engagement and Donations

Connection Cafe

This year, along with our partner, Changing Our World, we conducted a nationally representative study , among Gen Z and Millennials (those born between 1981-2001) to better understand the donation habits of Gen Z and Millennials and uncover what it means for the future of fundraising. He donates time, money, and items multiple times a year.