Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Each blog post is given a score from 1 to 10, representing how interesting and relevant people have found your content. Should There Be A Social Actions Category on Digg? Social Media ROI: Compare With Paper.

ROI 50

ROI Widget Metrics Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  Should also note, re.

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

How many people visit your Web site every day? Chris's key point is: A few good metrics in the context of social media goals and strategy are valuable to determine the ROI and continuous improvement of your social media plan. ROI and Continuous Improvement both Lead To Actions. Some people call this continuous improvement.

Analytics 50

Analytics Web Metrics ROI 50

See3

MARCH 27, 2008

Brian’s big point was that there’s a lot of noise to cut through and to engage people you must deploy quality, focused, niche communications. A good tip Brian mentioned was to deputize people to grow your network for you. The first was about ROI. ROI” as the title of a session. I attended two of them.

NTEN 45

NTEN Web Case Study Stumbleupon 45

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Mastering each tool individually seems like a lot of work and a lot of people give up even before they begin. However, very few people use these terms precisely and almost nobody agrees on the exact definition of these terms. People don’t build relationships with each other in a vacuum. Tags: ROI.

Social Media 106

Social Media Media Social Aggregator 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

And while you can use this method to do an ROI analysis, the real gold is the deeper understanding of what works and what doesn't. 35% are names of people that I didn't meet at gnomedex, people I know or read my blog - strangers. I don't think a company could -- but *people* at a company could. 70% new donors.

Analysis 50

Analysis Reflection Experiment Time 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. Stephen Downes describes the difficulty of measuring ROI of E-Learning with the best quote yet, "Measuring learning is still like measuring friendship. from Tim Davies and Practical Participation.

Convio 50

Convio API Nptech Summary 50

Care2

SEPTEMBER 14, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It has become a great resource and many people are flocking to it on a daily basis.

Consultant 31

Consultant Myspace Social Media Advocacy 31

Care2

JULY 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Be sure to check it out. They can interview those experts and expose them to the public.

Video 28

Video Social Media Advocacy Case Study 28

Care2

NOVEMBER 13, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « The Coming Wave of Web 2.0 60) Search « The Coming Wave of Web 2.0

Social Media 28

Social Media Advocacy Digg Jordan 28

Care2

NOVEMBER 16, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It has become a great resource and many people are flocking to it on a daily basis.

Consultant 31

Consultant Social Media Myspace Advocacy 31

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Small Change blog points to First Giving Digg Contest which was one of four social media promotional ideas using social media tools. Jeremiah Owyang describes this issue, but calls it " Fondling the Hammer " It's a symptom of a larger problem - the lack of ROI thinking and it happens in the nonprofit sector too.

Nptech 50

Nptech Social Fundraising Plugin 50

Care2

APRIL 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Don’t be a lurker. April 14, 2009 | Anne Dougherty Jen Excellent counsel. Make the time.

Social Media 35

Social Media Communication Tips Advocacy 35

Care2

JUNE 11, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Read blogs, get into social networks, register at Digg and then go sit in a corner and listen.

Social Media 28

Social Media Campaign Advocacy Online 28

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. I shall investigate - I muttered - to know what ROI could account for.

ROI 76

ROI Social Media Slides Media 76

Care2

OCTOBER 20, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" With Open, nonprofits can see what people are doing, how often and how long.

API 28

API Convio Open Social Media 28

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Do you want to track how many people are clicking and sharing your links or updates?

Social Media 70

Social Media Track Media Tools 70

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

s taken us a long time to build up credible, authoritative profiles and groups on sites like Care2 , Digg , Facebook , Flickr , and StumbleUpon. ??? The first is to get people off the mouse and onto the keyboard. In response to a post on Digg about the Conservancy???s t that have just upset people and driven them away?

Social Media 62

Social Media Green Digg Stumbleupon 62

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

NTEN

MAY 27, 2010

We used this technique for DIGG, forums, Twitter, Bing, and Google and then set up various searches along with monitoring of certain Twitter feeds. Each Friday in December, we asked people to donate the cost of a package of frozen peas to help fight breast cancer. People are talking about you. What's this all about"?

Social Media 62

Social Media Media Cancer Social 62

See3

OCTOBER 22, 2007

84% of people comment, 82% message others, and 39% create content. She notes that people really rely on social networks for influence on decision-making. However, neither Carie nor Tim discussed social bookmarking or social news strategies in any depth, and Digg, Stumble Upon, and del.icio.us

America 40

America Social Media Myspace Second Life 40

Care2

APRIL 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This needs to change ASAP. So speak to them. Here’s what hooked me.

Action 28

Action Social Media Online Advocacy 28

Care2

NOVEMBER 6, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It was a very richly textured display of the American response to Election Day 2006.

Chad 28

Chad Social Media Advocacy Poll 28