Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. If you don’t tag your data accurately, it will be difficult to actually see what is going on. Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. How are you tracking success?

Analytics 169

Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 360

Linkedin Practice Social Media Sponsor 360

Qgiv

JULY 21, 2022

Your header should also include a short tag line. If you don’t have a tag line already established, think about how you would explain your nonprofit’s core mission in a short, catchy phrase. On every post you create, you’ll be able to see engagement metrics, such as impressions, click-through rates, shares, reactions, and comments.

Linkedin 52

Linkedin Social Media Practice Media 52

Forum One

JULY 13, 2021

These changes represent a significant shift for digital marketing, which has long been allowed to collect demographic, psychographic, and behavioral data often without user awareness or approval. Declining email open rates. Open rate enables senders to track how engaged their audience is and how that engagement is changing over time.

Impact 46

Impact Organization Track Analytics 46

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Open rates and click-throughs are holding steady. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. The goal of the metric is to provide an updated snapshot into how fans are engaging with your Page’s content. See a sample of what the stats look like here.

Facebook 97

Facebook Stats Los Angeles Tips 97

NTEN

SEPTEMBER 10, 2010

We're tracking open rates, web site hits, blog comments, people served, high-dollar donations, staff productivity, and thousands of other things across our organizations. Do those numbers tell you anything you NEED to know, or are they vanity metrics (those numbers we LIKE to track because we think they make us look good)?

Data 82

Data San Francisco Problem Gift 82

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

We identified two potential challenges for foundations to make use of this data: The data itself can be biased because it comes from a sampling of people who use social media or what some called a “self-selection bias,” so the data may not be representative of a total population – only specific locations or demographics.

Social Media 100

Social Media Channel Data Media 100