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Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. For starters, data is an indispensable part of the story-telling to your donors and constituents, facilitating the formation of longer term relationships.

Digital 138
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Trainer’s Notebook: The Digital Nonprofit: A Participatory Workshop

Beth's Blog: How Nonprofits Can Use Social Media

Last week at the IFC-Asia , I co-designed and facilitated a 90 minute workshop with Marco Kuntze titled “ The Digital NGO: The Journey from Paper to Screen.” ” Jo Wolfe, Aseem Thakur, Gillian Tan, Cherisse Beh, Katie Bengaard, and Toral Cowieson joined our session as small group facilitators. Opening Exercise.

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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. As readers of this blog well know, digital and social media can be difficult to keep up with.

Arts 110
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Zoetica Salon Summary: Feeding America’s Social Media Measurement Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Dan is the Digital Marketing Manager for Feeding America where he oversees the execution of their external digital strategy which includes social media. As Michel notes, The bill passed and our advocacy folks are taking a well-deserved break.

Feeds 102
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What Every Nonprofit Website Should Include

Allegiance Group

These buttons serve as a gateway to the valuable content that your organization shares through its social media channels. In today’s digital age, where an increasing number of users access websites through their smartphones and tablets, having a mobile-responsive site is no longer just a nice-to-have but a necessity.

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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

.” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals.

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Markets for Good Post: Design A Better Dashboard

Beth's Blog: How Nonprofits Can Use Social Media

Edutopia , a project of the George Lucas Educational Foundation, is an online web site that creates and curates content that is distributed through mobile, social media, video, and offline channels. They also have a robust online community. The ultimate goal is to improve the quality of education.

Design 99