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Digging Into Data: 7 Key Metrics to Track + Common Data Questions

Allegiance Group

To truly understand the health of your organization, there are seven key metrics you should track in your database: Year-on-year revenue Donor file growth Donor retention Gifts per donor Average gift Revenue per donor Cost to acquire Data can be overwhelming. Are you in line with benchmarks and averages, or are you falling short?

Metrics 52
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“Donor retention by the numbers”: Q&A with Caity Craver and Gary Carr

3rd Sector Labs

Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends. The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results.

Retention 148
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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Four Critical Elements of Managing Development Officers

sgEngage

Retention saves money by reducing recruiting and training costs and increases income by eliminating relationship disruptions, thus shortening the time between first solicitation and first gift. Set criteria for contacts, proposals, planning, and forecasting. Officer Training and Retention Lead to Big Results.

Develop 77
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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

There are many reasons why opting for a free fundraising solution could be tempting to your nonprofit: You might be curious about the impact that paid donor database solutions can have on your nonprofit. Often, they had to pay a consultant to help them set up their database and teach them how to use it.

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Moves Management: The Guide for Effective Fundraising

DNL OmniMedia

However, this isn’t as simple as peering into your database and picking a few individuals who seem like strong prospects to make a major gift— sorting through your entire database would take forever! Next, use the prospect persona you created in the last step to discover ideal candidates in your database and beyond.

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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. In the next step, capture only the personal contact information needed to complete the donation. Bloomerang’s text-to-give feature is available as an optional add-on to Bloomerang’s core donor database product.

Mobile 59