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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

What this guide isn’t : There are a ton of SEO factors that aren’t mentioned in this guide and is intended to help beginners learn and navigate through the best practices. Image Alt Tag. As it turns out, relevant images get 94% more views than content without images. Add your keyword to an image alt tag.

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WordPress 4.8: What’s New and Notable in the Latest Release

Byte Technology

Back in May we gave readers a sneak peek, thanks to WP Beginner editorial staff, of what was coming down the line with WordPress 4.8. And keep in mind that, unless you enjoy the ease and peace of mind of being on a managed hosting service, you’ll have to manually initiate the update (after creating a complete backup of your site first).

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Nonprofits in the Autonomous World: Will the Bots Take Over?

Beth's Blog: How Nonprofits Can Use Social Media

As Jeremiah Owyang , founder of Crowd Companies , describes it as drones, robots, chat bots, and AI. He should know, having tracked and observed the disruption caused by online technology over the past decade. It is helpful to keep your responses short and incorporate emojis, images, and even video. Click to Check Out Beth Bot.

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Getting Started With Planned Giving

Get Fully Funded

If you want to provide options, services like Free Will can help people get started if they don’t have an attorney. Here’s an example of an image you could use on social media or in a newsletter: [insert image] Create a plan for marketing planned giving so your donors know about it. Or do all of these!

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Philanthropy University Offers Amazing (Free!) Online Courses

Tech Soup

The courses are compliments of the nonprofit Philanthropy University , which is in turn a project of NovoEd , the massive open online course (MOOC) company, and the UC Berkeley Haas School of Business. Doug Scott, senior expert at McKinsey & Company, on organizational capacity building. Image 1 by Startup Stock Photos / CC0.

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The Future of Fundraising: Influencer Marketing for Nonprofits

Twenti - Digital Marketing For Nonprofits

If you know the term ‘influencer’, it might conjure up images of selfie obsessed girls promoting weight-loss shakes and bikinis. Throughout the process, remember that it is a two-way partnership and your influencer choice will reflect on you too – so make sure they truly reflect your brand image. How can Twenti help?

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Using Super-Short Videos to Reach New Audiences

Tech Soup

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. Here’s a bit more about the two services. The company was founded in June 2012 and was acquired by Twitter later that year.