Remove Awareness Remove Headline Remove Report Remove Track
article thumbnail

How to Audit An AdWords Campaign

Media Cause

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives. adding in new keywords, updating ad copy, etc.) This shows what people searched for to get your ads served to them.

Adwords 52
article thumbnail

Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

The grants team will go through your report and contact you with the results. Be aware that when you apply for Google Ads, you choose between two different kinds of accounts. That is, if you are running an awareness campaign, make sure your ad is showing only on Display Network and that all ads have a 'promote awareness' intent.

Grant 152
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. Ensuring you’re aware of their present circumstances, and to help in this effort your donor management software is a key component. Remember the importance of the headline. Have a well established core headline.

Content 84
article thumbnail

4 Ways Your Website Can Promote Fundraising

Nonprofits Source

Luckily, there are affordable and effective tools you can leverage to spread awareness and get people excited about your fundraising efforts—namely, your website. According to protocol 80 , these CTAs boast an impressive ROI—more than 90% of visitors who read your headline also read your CTA copy. or “Contact Us.”

article thumbnail

Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Even better, setting up a remarketing campaign on Facebook is extremely simple: First, you’ll need to set up a tracking code on your site. Here are a few guides for popular sites to get your tracking codes set up: Google Remarketing Tag. Twitter Conversion Tracking. LinkedIn conversion tracking. Facebook Pixel.

Ideas 111
article thumbnail

Second Life: Issue Awareness Raising Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

But wanted to capture some quick thoughts related to a couple of recent awareness raising activities taking place in Second Life or recently launched. Rik wrote a great post this called Global Poverty Death Counter: good cause, @!#(*@() implementation (Rik used another word in the headline, but I don't any trackback spam).

article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

Are you tracking Return on Investment (ROI), and how? Chris also notes the headlines and tags of videos that are trending and often patterns our next video to capitalize on the buzz. We also provide reliable content in our article posts, which are often picked up by the media which brings even more awareness.