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The Most Common (Yet Completely Obvious) Mistake Made by Nonprofits on Social Media

Nonprofit Tech for Good

Yet everyday on Twitter and (especially) Facebook nonprofits are sending out hundreds of thousands of Tweets and Status Updates with completely wrecked avatars. The visual appeal of your social media avatar is very important to the success of building your online brand. The sooner you start using an square avatar, the better.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

Social media is time consuming and if you aren’t doing it right, you’re wasting your time. 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Many nonprofits don’t even bother to upload an avatar or channel background, or add links to their social networks or website. Google, etc.

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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Add your logo or avatar to your images. In terms of branding, it’d be wise to add your logo or avatar to some of your photos. You’ll need a photo editing tool to drag and drop your logo or avatar onto your images, but the extra step is worth your time. Here’s an example from Amnesty International : 4.

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Five Things Your Nonprofit Needs To Know About YouTube’s Cosmic Panda

Nonprofit Tech for Good

That said, in my upcoming webinar on YouTube and Flickr , I’ll be doing an in-depth click-by-click demonstration of Cosmic Panda, but in the meantime here are five, somewhat random things your nonprofit needs to know about YouTube’s Comic Panda: 1) You can try it out ( here ) and go back to your old design if you’d like.

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Nine Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Add your logo or avatar to your images. In terms of branding, it’d be wise to add your logo or avatar to some of your photos. You’ll need a photo editing tool to drag and drop your logo or avatar onto your images, but the extra step is worth your time. One hashtag per pin is enough!

Practice 264
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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Add your nonprofit under “Employment.”

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