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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar. Avatar is a fancy word for ideal consumer.

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Second Life: Issue Awareness Raising Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

But wanted to capture some quick thoughts related to a couple of recent awareness raising activities taking place in Second Life or recently launched. Today, I got a report via the TechSoup Second Life listserv about an awareness-raising campaign for homeless children in Second Life - reported here , here and here. I'm so behind!

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How to Plan a Virtual Holiday Fundraiser

AccelEvents

You could also host a holiday fundraiser to raise awareness and money for a certain charitable cause or business. While virtual events may not be considered as much fun as in-person charity events, they are still a great way to raise money for a cause and to promote a social issue. .

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Yahoo! for Good

Have Fun - Do Good

Answers, "Raise awareness for your cause." Example: Al Gore asked, "What do you think it wil take to reverse the effects of climate change?" • Flickr , "Show how rewarding it is to volunteer, to highlight issues that need extra attention, or to show pride in your cause." Discuss issues and events.

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How to Plan a Virtual Holiday Fundraiser

AccelEvents

You could also host a holiday fundraiser to raise awareness and money for a certain charitable cause or business. While virtual events may not be considered as much fun as in-person charity events, they are still a great way to raise money for a cause and to promote a social issue. .

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Social Media Roadblock: An Interview with Wendy Harman, Red Cross - Social Media Strategy Case Study

Beth's Blog: How Nonprofits Can Use Social Media

For the WeAreMedia Module 4: Spreading Awareness and Buzz With Social Media , the community has built an awesome resource - lots of tips, resources, and ideas from people's experience. We also encouraged people to change their avatars (see above). I'd try to figure out how in the world to measure how many people changed their avatars.

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Ten Useful Examples of the Real-Time Web in Action

NTEN

It includes presence information (your avatar glows green if you're online) and chat while doing things like watching YouTube or Netflix videos. Reputation and Issue Tracking. The web as synced-up, low-latency, highly efficient, presence-aware discovery, sharing and communication tool? The Real-Time Web of People.

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