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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Facebook Ads offer you lots of different objectives for your campaigns, such as reach, video views, engagement or conversions, and they’re even more sophisticated than you might think. . If you use broad targeting instead (say an audience of 1 – 2 million people), you will get much better results. .

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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

Qgiv

At the beginning of 2020, a video app called TikTok exploded in popularity because it provided a way for people to connect during the pandemic. After amassing 800 million active users worldwide, TikTok is now used for much more than dance challenges and quick recipe videos. . Does the tool help you reach your target audience?

Marketing 117
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Social Media Marketing: What, when and where should I post?

Twenti - Digital Marketing For Nonprofits

To help you cover as many bases as possible, we’ve chosen the top five social media platforms by audience size: Facebook, Instagram, YouTube, LinkedIn and Twitter. To help you cover as many bases as possible, we’ve chosen the top five social media platforms by audience size: Facebook, Instagram, YouTube, LinkedIn and Twitter.

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Social Media Marketing: What, when and where should I post?

Twenti - Digital Marketing For Nonprofits

To help you cover as many bases as possible, we’ve chosen the top five social media platforms by audience size: Facebook, Instagram, YouTube, LinkedIn and Twitter. To help you cover as many bases as possible, we’ve chosen the top five social media platforms by audience size: Facebook, Instagram, YouTube, LinkedIn and Twitter.

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Get the Equipment You Need to Shoot a Professional-Looking Video

Tech Soup

A compelling story makes a video stick with its audience, but if it looks poorly made, nobody's going to watch it. Most of the modern smartphones' cameras can shoot high-resolution video. To up your video quality, you might try downloading a video-capturing app, such as MoviePro ($5) or FiLMiC Pro ($10).

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How To Turn Your Smartphone Into A Movie Production Studio In 6 Easy Steps

Global Giving

Still wondering if you have what it takes to tell a story through video? By the end of this post and with a bit of practice, you’ll understand and have the skills to turn your story into a great video, from planning to shooting to editing to publishing to sharing, all on the smartphone you carry in your pocket! Of course you do!

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Web Analytics Resources for Nonprofits

Tech Soup

Tutorials and Webinars. The lessons include instructional videos along with an activity so you can put your new skills to the test. Even if you're not planning on taking this test, these videos can help you sharpen your Analytics skills. Image: Shutterstock. Google Analytics Academy.