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5 Charity Newsletters to Learn From

The Storytelling Non-profit

You know that’s aimed at a very specific target audience. This is a great example of copy that speaks to a specific audience with a clear message. But what I really want to highlight is how they divide up the newsletter sections with great headlines. They use very catchy headlines that show the organization’s work.

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Storytelling Workouts for Year-End Fundraising

The Science Behind Engaging your Supporters

With so many EOY campaigns , one of the most powerful ways for donors to connect with your cause is through the power of storytelling. Yes, it’s 2018 and we are still talking about the power and benefits of storytelling. There are plenty of good reasons to tell stories, many of which can positively impact your bottom line.

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M+R’s Guide to A More Inclusive Media Relations Approach

M+R

To back up: Many communications professionals have long viewed the traditional mainstream outlets (such as The Washington Post, New York Times , and the main broadcast news networks) as the gold standard, regardless of who their work impacts or who their audiences are. What is our ideal headline?

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3 Reasons Why Pinterest Is Still Relevant for Nonprofits

Nonprofit Tech for Good

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. The first question that probably comes to your mind when reading this headline is – “Pinterest? That’s just for pinning clothing and home improvement ideas, right?”.

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

It's not enough to measure "likes" for every post and assume the ones with more had the most impact. If your goal is to engage + build relationships with your audience (hopefully it is!), Experiment with different tacts when writing headlines + preview language to determine what draws your social audience to click.

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22 Email Ledes That Always Work!!

M+R

Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. Dear <FirstName>, With just hours to go before our midnight deadline, 4,236 committed supporters have already donated and DOUBLED their impact thanks to a special matching gift.

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11 Simple Ways to Raise More on National Food Bank Day

Classy

Launch a compelling crowdfunding campaign to take advantage of National Food Bank Day this September and raise more to impact more lives. . It typically consists of a graphic and impactful text that sits at the top of the page. Step 1: Upload a custom image to use as your headline. . Tap Into the Power of Storytelling.