Get Fully Funded

FEBRUARY 9, 2021

The challenge is grabbing your visitor’s attention. Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work.

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Websites Donor Photo Nonprofit 98

Tech Soup

JANUARY 19, 2017

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. The truth is that attention span in the digital medium is a very valuable commodity. Write less lengthy copy and better headlines.

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Digital Marketing Game Headline 36

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Take a look: So, what does it take to get your fundraising letter right so you can raise thousands through the mail, even if this is your first mailing or if your last letter was a total flop?

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Fundraising Guide Mail Gift 111

Tech Soup

SEPTEMBER 7, 2017

These stories simply exist in our minds until we add language and share them with others. A short vignette, such as this, will grab the reviewers' attention and encourage them to learn more about the issue. And, as we all know, a story you share with others has the power to change the world. Her options for clean water are limited.

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Storytelling Grant Missouri West Virginia 63

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. Sending direct marketing pieces or starting your phone calls too early will draw attention away from your other fundraising activities. The same can be said for goal setting.

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Giving Gift Demographics Donor 22

Get Fully Funded

AUGUST 1, 2022

If you write too formally, write in 3 rd person, or write about how great your nonprofit is using ego-centric language, it doesn’t feel connecting at all. But hey, I’m sure you’ve opted out from things that just no longer captured your attention. Use hero language like “we couldn’t have done it without you” to engage the donor.

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Newsletter email Create Template 124

Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another.

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Channel Sierra Leone Story Digital 247

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news. For the subject line, write the headline you want to see.

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Story News Press Local 122

Greater Giving

NOVEMBER 9, 2023

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Bring attention to the various issue areas that your nonprofit is working to solve to emphasize your nonprofit’s purpose. Let’s begin.

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Strategy Nonprofit Guidelines Websites 59

sgEngage

AUGUST 23, 2023

Potential Cause: Uncompelling Ads Unhelpful and poorly-written ads are unlikely to grab users’ attention, so put effort into crafting effective campaigns. Capture attention with your headlines. Luckily, Google offers a feature that will cycle through headlines and descriptions. Make your call to action clear.

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Grant Google Guide Management 67

Nonprofits Source

NOVEMBER 3, 2017

Think of SEO as the language used by search engines to communicate with your website. One nonprofit used online channels to surpass their year-end fundraising goals. Use multimedia to engage and retain visitor attention. First, let’s define the fields: Title: Defines which headline should appear in results.

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Beginner Digital Marketing Guide 91

NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. Using the word “you” instantly address the reader and gets their attention. Buffer even found that “introducing” to be one of the most influential words in the English language. The importance of power words. Liraz Margalit, Ph.D., Everyone likes something new.

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Conversation Headline Nonprofit Children 67

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. Real-time fundraising thermometer.

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Websites Organization Nonprofit Game 52

Nonprofits Source

AUGUST 31, 2022

With the right design, your nonprofit’s website will be an invaluable part of your marketing and fundraising efforts. The site should capture users’ attention to keep them on the page and provide information that helps the organization meet its goals. That’s why having a strong nonprofit website is so important.

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Design Web Images Nonprofit 52