Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Avoid Measurement As Therapy and Drive By Analysis. Another pitfall is doing “drive by&# analysis. Let’s take Facebook pages as an example. Then at the end of the month, allocate a half hour to look at the numbers for the month in comparison to other months – and look for insights and trends. Unsubscribes.

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2009

is an online engagement strategist for World Resources Institutes and in her spare time writes a blog about using metrics for nonprofit web advocacy. Laura Quinn is the founder of Idealware, which offers a consumer reports like analysis and comparison of nonprofit software. Laura Whitehead. Laura Lee Dooley. Deborah Finn.

Technology 75

Technology Companies Netsquared Social Media 75

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization.

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

sgEngage

APRIL 8, 2022

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. The analysis is based on a July – June fiscal year, covering the period of FY2017 through FY2021. The data set included 20 million donors who gave 71 million gifts for a total of $2.9

Blackbaud 81

Blackbaud Analytics Retention Channel 81

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. You’ll find key metrics under the Acquisition > All Traffic > Channels menu in your GA dashboard. Don’t over-optimize.

Websites 59

Websites Guide Impact Metrics 59

sgEngage

APRIL 29, 2021

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. The analysis is based on a July – June fiscal year, covering the period of FY2016 through FY2020. Creating digital and offline impact reports for sustainers. Sustainer Upgrades.

Retention 47

Retention Gift Rate Conversation 47

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). You can do an analysis of your blog feed here.

Reflection 50

Reflection Measure Technorati Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’ve spent some time taking a look at various reports, studies, and International organizations and the use of networks and social media. Facebook reports that almost three quarters of its 1.2 This is the whole topic of a research report called “ Social Media and Public Policy ” from the Alliance for Useful Evidence.

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Policy Social Media International News 103

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

I resisted using the title of “report card”. I got a really nice surprise when Jordan from Pathable contacted me this week and asked if we’d be interested in them doing an analysis of the twitter activity like they had done previously for WordCamp. metric tons – the equivalent to the annual emission of 43 cars.

Social Media 81

Social Media Media Social Flickr 81

Connection Cafe

DECEMBER 5, 2017

Data—the capture, analysis, and use—can be overwhelming. The emergence of new technology alone has led to increases in donor expectations on several fronts—from mission transparency and program reporting to organization access and donor responsiveness. Am I using the data I have to its fullest advantage? Should I be doing more?

Analytics 33

Analytics Data Analysis Metrics 33