Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. The metrics showed the ads were not effectively driving growth. Google Analytics is a must-use tool to help understand your campaign performance.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making. I think if I were to sum up social media metrics for nonprofits, I would say that best examples of social media practice and measurement are when social media is used for engagement with a purpose.

Measure 103

Measure Learning Metrics Social Media 103

Amy Sample Ward

SEPTEMBER 20, 2010

Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Tip: You can also get Google Analytics for your Facebook Page! These analytics are part of having a Facebook Page.

Tools 162

Tools Tech Map RSS 162

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Google Analytics provides valuable insight into your website and its successes. Then, use the Google Analytics app to check your standings from anywhere. Individual tasks.

Org 80

Org Raise Tools Help 80

Connection Cafe

APRIL 2, 2018

Data and analytics can play a big role in improving nonprofit strategy. What charts or slides did the group focus on? Among nonprofit advocacy groups, I often witness a huge gap between the people with access to data and analytics and the people actually empowered to make strategic decisions. This was their “Testing Whiteboard.”

Data 31

Data Help Analytics Test 31

Connection Cafe

DECEMBER 17, 2014

At the 4 th level of 100% adoption for your prospect management system, your organization is now able to provide a deep analysis with reportings based on a sound system and full buy-in from all staff. High-level analysis questions by senior leadership and during campaign/advisory board meetings: How many active proposals are pending?

Rate 35

Rate System Management Analysis 35

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Get the report and read it. It points to some great momentum in online giving.

Attention 36

Attention Metrics Online Fundraising 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  Where else you could you pick up conference schwag like a google analytics toothbrush with the words "brush, rinse, and repeat" printed alongside the google logo?   He made the points that your metrics must get you to results - and the three most important results are: Increased Revenue. Lowered Expenses.

Marketing 50

Marketing Measure Metrics Hunger 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Measurement tools or perhaps more accurately, social analytics tools collect that data. Social media metrics mavens know that both qualitative and quantitative data is needed. Quantitative is counting or the numbers — all those pretty charts and graphics. Content Analysis Tools: Radian 6 and Netvibes.

Measure 115

Measure Social Media Tools Media 115

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Their categories were based on whether or not the respondent was using a specific measurement tool like Facebook Insights or Google Analytics. As measurement guru KD Paine says, you need the right measurement tool for the job – identify SMART objectives , pick metrics , and then your tool.

Measure 96

Measure Organization Metrics Analytics 96

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Too many people are still wanting to "manage" the visitors experience, and I think these two metrics speak to the ways that the Web is. via Kevin Gamble (see larger here ). But the stats.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati Metrics 50