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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

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Nonprofit Benchmark Study Shows Nonprofits Are Raising More Money

Care2

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. “While this value is contrary to prior years it would be incorrect to strictly compare 2011 to 2012, as different organizations were part of different studies. Email List Growth.

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Are Nonprofits Raising Money Via Social Networks?

Care2

The 2011 Nonprofit Social Network Benchmark Report provides some incredible data on how 11K+ nonprofits are using social networks such as Facebook, Twitter, LinkedIn, and others. Are nonprofits raising any money on social networks? Are Nonprofits Raising Money Via Social Networks? Big Picture Data.

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Year-End Fundraising Up in 2011

Care2

In January of last year I wrote up a quick summary on how some of our clients' end-of-year fundraising campaigns did vs. the prior year, and I thought it’d be nice to repeat the exercise to see how nonprofits fared in 2011. Lower average gifts – 79% had lower average gifts in 2011 vs. 2010.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. based national nonprofits in 2012. percent to 4.5

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How to Use Data to Improve Prospect Identification

sgEngage

Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. The top 1% of donor households’ share of overall revenue has grown from 37% to 45% since 2011. This is often not the case, so fundraisers risk leaving money on the table if they don’t optimize their ask.

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Multichannel Fundraising: Magic or Myth?

NetWits

So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. Karla Capers, Jocelyn Harmon, and I will talk about real world results in multichannel campaigns and how to overcome siloed reporting so you can raise more money and acquire more new donors.

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