The 15 Best Social Media Marketing Blog Posts of 2017

Connection Cafe

There is a lot to keep up with in social media marketing. Business Corner Content Marketing Social Marketing social media resourcesThere’s ever-changing algorithms and new features on every platforms (check our never ending Facebook Updates and Instagram Updates posts), you also have to keep up with new best practices, buzzwords, and cutting-edge strategies provided by an endless number of blogs. That’s a lot, especially creating and Read more.

The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. Social Media Marketing Statistics. Social Media Marketing Strategies.

Trending Sources

8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. To succeed on social media, you must post relevant, unique content and then do everything in your power to boost engagement.

Importance of digital media marketing

Confessions of a Non-Profit Executive Director

If you understand the importance of digital marketing and looking for a professional agency that offers best digital marketing and reputation management services to generate more leads and increase ROI for your business then you should only take on the services of the best digital marketing agency.

Hospital Marketing and Fundraising: A Dynamic Duo

Connection Cafe

Pairing your hospital marketing and fundraising teams is one of the best ways to ensure that you work smarter. Here are three quick illustrations of how you can activate this dynamic duo: Integrate messaging: Marketing and fundraising communications should share a common agenda and voice. Share stories: Stories are the common currency between fundraising and marketing. Marketing and fundraising can go together like peanut butter and jelly.

What the Political Climate Means for Your Nonprofit Marketing Strategy

Connection Cafe

For the savvy nonprofit, that means approaching traditional marketing tactics— like email list building— in new and different ways. For Matthew Rullo, Associate Director of Marketing at Human Rights Watch, capitalizing on those messages means being able to respond at a similar pace. “In

Social Media Marketing Primer

SocialFish

Social Media and the Business Imperative from Todd Van Hoosear. Related Posts Digital Strategy 101 Best Linkedin Company Pages How to Lead Your Way to a Social Organization Social Media and Fundraising Building Community: It’s More than Engagement YouTube for Nonprofits Program.

Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Every year, Animoto surveys over 1,000 consumers to understand how evolving trends on social media are impacting purchase decisions.

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. How to Market like a Musician.

Social Media’s Impact on Cause Marketing with Chris Noble

NetWits

Back in March of this year at SXSW I got the chance to spend a few minutes with Chris Noble the “Voltaire&# [ according to him ] of cause marketing. … In 2011 social media for social good is moving from light engagement to deep relationships through donor cultivation.

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Comparing 21 social media marketing tools [Chart]

SocialFish

According to the latest research by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. Content marketing. Paid media management. on social media management software.

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Online Marketing Strategy Starts With a Map

NetWits

Do you ever feel like you’re approaching your digital marketing without a map? Such public spaces are where your neighbors natively spend time, like email, social media sites, and texting. Welcome. Settle in and stay awhile. You’re in good company.

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8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. To succeed on social media, you must post relevant, unique content and then do everything in your power to boost engagement.

How to Market on a Budget

NonProfit Hub

Getting the word out about your nonprofit can be tricky, especially when your funds require you to market on a budget. Social media. Social media in itself is free to use, but it’s rendered useless if no one’s engaging with your content. Email marketing.

500 Social Media Marketing Tips

SocialFish

This is a guest post from Andrew Macarthy , author of 500 Social Media Marketing Tips. To accompany the book, I also produce free step-by-step video tutorials covering all kinds of social media marketing methods. Buy 500 Social Media Marketing Tips.

Nonprofit Marketing Plan Must-Haves: Integration and Automation

Connection Cafe

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. In this post we’ll focus on must-haves for your nonprofit marketing plan. In this post we’ll cover: How to Achieve Integrated Marketing Success.

Your Social Media Is For More Than Marketing

TechImpact

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. That being said, there’s no doubting the importance of pushing marketing material to an audience that’s growing at such exponential rates.

Drowning in Marketing Data? 3 Steps to Take Control

Connection Cafe

You may not have to save every click, cookie, Facebook like, retweet, web analytic and social media listening fact. Pulling your data together from disparate sources—marketing, planned giving, volunteer, advocate, donor, etc. Third: Make your marketing data actionable.

Does The $1.80 Marketing Strategy Actually Work On LinkedIn?

Nonprofits Source

What Does This Mean For Your LinkedIn Marketing Strateg? As a result, more and more brands will start moving to LinkedIn for their marketing needs because there is no platform that compares to the organic reach and engagement you receive. Marketing Strategy Actually Work On LinkedIn?

Association Social Media Jobs – Marketing/Communications November 3

SocialFish

Here are the latest communications and marketing jobs from the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology.

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Market Your Donation Page With 6 Stellar Social Media Strategies

SocialFish

If there’s one place your nonprofit’s marketing team wants to be online, it’s social media! Not only is social media a huge part of our day-to-day lives, but it’s also a great platform for causes to get the word out about their mission and their latest fundraising campaigns.

Win at Multi-Channel Marketing with a Messaging Framework

Connection Cafe

With seemingly limitless channels available to nonprofit marketers to cultivate, your fundraising and engagement efforts now require developing messages for each medium. development, events, social media, and direct mail). How will you ever get to it all?

12 Quick Hit Facts On Nonprofit Content Marketing

TechImpact

Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Leveraging the pervasiveness of the internet, and the power of social media, nonprofits are reaching out to communities to while asking for nothing in return. Image courtesy of lmsShortSales.

Demystifying social media - McKinsey Quarterly - Marketing & Sales - Digital Marketing

AFP Blog

Demystifying social media - McKinsey Quarterly - Marketing & Sales - Digital Marketing : Executives certainly know what social media is. Executives can even claim to know what makes social media so potent: its ability to amplify word-of-mouth effects. Yet the vast majority of executives have no idea how to harness social media’s power.

5 Content Marketing Tips That Yield Donors

TechImpact

Content marketing is constantly transforming the information we produce and consume. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. General content marketing data database donation donations donors nonprofit nonprofit technology nonprofits npTech social media technology Now more than ever it is being utilized to extend reach, bring in more traffic and produce leads for organizations.

5 Reason Why Social Media Marketing Is Beneficial To Business Owners

Confessions of a Non-Profit Executive Director

Since social media marketing was introduced to the market, people are getting hooked to it day by day. 5 Benefits of Social Media Marketing to Business Owners. With social media, you can quickly introduce your new product or service. Social media

Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers.

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Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Instagram, Snapchat, and YouTube are great for sharing media.

Sweet Association Social Media & Marketing Jobs – June 21

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . Works closely with product owners, graphic designers and IT staff to deliver quality marketing collateral while maintaining NTCA’s image.

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What is Influencer Marketing?

SocialFish

Here I am with a short video on influencer marketing, filmed as part of Encore Alert ‘s League of Extraordinary Marketers series (*blush*). Read more from the awesome Encore Alert Blog and sign up for their upcoming ebook on influencer marketing.

Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. The organizations that invest in mobile marketing are the ones who will see the most success.

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Artisanal Social Media Marketing | Adweek

AFP Blog

Artisanal Social Media Marketing | Adweek : "I hate to say this, but our reliance on publishing tools [can be a hindrance]. For the most part, you always see better performance using native publishing platforms out of the gates," said Chris Tuff, svp, director of earned and emerging media at 22squared. Well, it forces marketers to confront how others are using the program.

15 Social Media Marketing Stats You Need To See To Believe

TechImpact

Social media marketing is a staple part of any nonprofit’s marketing campaign. Whether it is the centerpiece to a comprehensive content marketing platform, or just another way our nonprofit engages with the community, social media is a mainstay in the lives of almost every American. The post 15 Social Media Marketing Stats You Need To See To Believe appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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2015 Content Marketing Report Benchmarks

TechImpact

The world is rife with marketing trends, techniques, and jargon. It seems like every day there’s another hot fad that every marketing company thinks will change the game. But content marketing is a new phenomenon. Sixty-one percent of nonprofit marketers use content marketing.

The Obama Way to Getting More Results From Email Marketing

NetWits

Guest post by John Haydon, Founder of Inbound Zombie – a nonprofit social media … Email Marketing email fundraising eMail marketing nonprofit email marketing obama campaign

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Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The problem is that this same set of consumers also perceive cause marketing efforts as inauthentic, and they are skeptical about corporate social good efforts. The good news is that many brand marketers have found a solution that works.

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Five Steps for a B2B Social Media Marketing Strategy

SocialFish

It’s taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. Here are five steps that every B2B company trying to implement a social media marketing strategy should take. Investigate specialized social media sites that might be focused on your industry, as well.

5 Content Marketing Success Stories Your Nonprofit Needs to Imitate

NetWits

Yesterday we talked about the importance of content marketing for nonprofits. Knowing that it can be tough to execute on we thought we’d give you a few examples of nonprofits effectively using content marketing as a key part of their online strategy.

What services do digital marketing agencies offer?

Confessions of a Non-Profit Executive Director

Marketing is so essential today not just for the physical store but for the online front as the world is turning to the online platforms more and more.

Top 5 Reasons Your Social Media Marketing Campaign is Failing (and How to Fix Them)

SocialFish

This last 2-3 years saw businesses flocking to social media in droves. Thanks to the push from the media and success stories of a few top businesses, everyone came looking for their own pot of gold. People on social media are not there to seek out businesses.

[Take the Survey!] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2016

Connection Cafe

Over the past few years, we’ve witnessed a surge in content marketing in the nonprofit world. But what makes for a successful content marketing plan? We’re Partnering with The Content Marketing Institute (CMI) Again!

You’re Not Too Busy for Social Media Marketing

SocialFish

So why would you want to add any other social media channels? Why wouldn’t you add more social media? It’s not enough just to create a few social media profiles and post every so often. Talkwalker notifies marketers when keywords related to their business pop up online.

Association Social Media: Kelli Windsor, Food Marketing Institute

SocialFish

I had the great pleasure of moderating a panel of fabulous association social media managers at an Association Trends breakfast last month, where results were shared (and we opined on them) from the Association Social Media Benchmark Survey. Social media staff need to be Mavericks.