The 15 Best Social Media Marketing Blog Posts of 2017

Connection Cafe

There is a lot to keep up with in social media marketing. Business Corner Content Marketing Social Marketing social media resourcesThere’s ever-changing algorithms and new features on every platforms (check our never ending Facebook Updates and Instagram Updates posts), you also have to keep up with new best practices, buzzwords, and cutting-edge strategies provided by an endless number of blogs. That’s a lot, especially creating and Read more.

The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. Social Media Marketing Statistics. Social Media Marketing Strategies.

Importance of digital media marketing

Confessions of a Non-Profit Executive Director

If you understand the importance of digital marketing and looking for a professional agency that offers best digital marketing and reputation management services to generate more leads and increase ROI for your business then you should only take on the services of the best digital marketing agency.

Hospital Marketing and Fundraising: A Dynamic Duo

Connection Cafe

Pairing your hospital marketing and fundraising teams is one of the best ways to ensure that you work smarter. Here are three quick illustrations of how you can activate this dynamic duo: Integrate messaging: Marketing and fundraising communications should share a common agenda and voice. Share stories: Stories are the common currency between fundraising and marketing. Marketing and fundraising can go together like peanut butter and jelly.

What the Political Climate Means for Your Nonprofit Marketing Strategy

Connection Cafe

For the savvy nonprofit, that means approaching traditional marketing tactics— like email list building— in new and different ways. For Matthew Rullo, Associate Director of Marketing at Human Rights Watch, capitalizing on those messages means being able to respond at a similar pace. “In

7 Questions on Marketing Automation for Nonprofits

EveryAction

I recently sat down with the good folks at The Campaign Workshop and chatted about marketing automation for nonprofits. The Campaign Workshop: "Why should I care about nonprofit marketing automation?". TCW: "What's a common mistake nonprofits make with marketing automation?".

8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. To succeed on social media, you must post relevant, unique content and then do everything in your power to boost engagement.

Online Marketing Strategy Starts With a Map

NetWits

Do you ever feel like you’re approaching your digital marketing without a map? Such public spaces are where your neighbors natively spend time, like email, social media sites, and texting. Welcome. Settle in and stay awhile. You’re in good company.

Map 170

Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Every year, Animoto surveys over 1,000 consumers to understand how evolving trends on social media are impacting purchase decisions.

Nonprofit Marketing Plan Must-Haves: Integration and Automation

Connection Cafe

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. In this post we’ll focus on must-haves for your nonprofit marketing plan. In this post we’ll cover: How to Achieve Integrated Marketing Success.

Win at Multi-Channel Marketing with a Messaging Framework

Connection Cafe

With seemingly limitless channels available to nonprofit marketers to cultivate, your fundraising and engagement efforts now require developing messages for each medium. development, events, social media, and direct mail). How will you ever get to it all?

Your Social Media Is For More Than Marketing

TechImpact

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. That being said, there’s no doubting the importance of pushing marketing material to an audience that’s growing at such exponential rates.

Drowning in Marketing Data? 3 Steps to Take Control

Connection Cafe

You may not have to save every click, cookie, Facebook like, retweet, web analytic and social media listening fact. Pulling your data together from disparate sources—marketing, planned giving, volunteer, advocate, donor, etc. Third: Make your marketing data actionable.

7 Tips for a Successful Content Marketing Strategy

NonProfit Hub

Many nonprofit organizations are unaware of the impact content marketing can have on enhancing awareness, creating brand loyalty and generating revenue. Here are some tips on how to craft a successful content marketing strategy. Use marketing technologies.

12 Quick Hit Facts On Nonprofit Content Marketing

TechImpact

Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Leveraging the pervasiveness of the internet, and the power of social media, nonprofits are reaching out to communities to while asking for nothing in return. Image courtesy of lmsShortSales.

Demystifying social media - McKinsey Quarterly - Marketing & Sales - Digital Marketing

AFP Blog

Demystifying social media - McKinsey Quarterly - Marketing & Sales - Digital Marketing : Executives certainly know what social media is. Executives can even claim to know what makes social media so potent: its ability to amplify word-of-mouth effects. Yet the vast majority of executives have no idea how to harness social media’s power.

Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Instagram, Snapchat, and YouTube are great for sharing media.

Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The problem is that this same set of consumers also perceive cause marketing efforts as inauthentic, and they are skeptical about corporate social good efforts. The good news is that many brand marketers have found a solution that works.

Causes 130

5 Content Marketing Tips That Yield Donors

TechImpact

Content marketing is constantly transforming the information we produce and consume. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. General content marketing data database donation donations donors nonprofit nonprofit technology nonprofits npTech social media technology Now more than ever it is being utilized to extend reach, bring in more traffic and produce leads for organizations.

Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers.

Data 163

Social Media Marketing Primer

SocialFish

Social Media and the Business Imperative from Todd Van Hoosear. Related Posts Digital Strategy 101 Best Linkedin Company Pages How to Lead Your Way to a Social Organization Social Media and Fundraising Building Community: It’s More than Engagement YouTube for Nonprofits Program.

Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The problem is that this same set of consumers also perceive cause marketing efforts as inauthentic, and they are skeptical about corporate social good efforts. The good news is that many brand marketers have found a solution that works.

Causes 169

2015 Content Marketing Report Benchmarks

TechImpact

The world is rife with marketing trends, techniques, and jargon. It seems like every day there’s another hot fad that every marketing company thinks will change the game. But content marketing is a new phenomenon. Sixty-one percent of nonprofit marketers use content marketing.

15 Social Media Marketing Stats You Need To See To Believe

TechImpact

Social media marketing is a staple part of any nonprofit’s marketing campaign. Whether it is the centerpiece to a comprehensive content marketing platform, or just another way our nonprofit engages with the community, social media is a mainstay in the lives of almost every American. The post 15 Social Media Marketing Stats You Need To See To Believe appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Stats 186

Artisanal Social Media Marketing | Adweek

AFP Blog

Artisanal Social Media Marketing | Adweek : "I hate to say this, but our reliance on publishing tools [can be a hindrance]. For the most part, you always see better performance using native publishing platforms out of the gates," said Chris Tuff, svp, director of earned and emerging media at 22squared. Well, it forces marketers to confront how others are using the program.

The Obama Way to Getting More Results From Email Marketing

NetWits

Guest post by John Haydon, Founder of Inbound Zombie – a nonprofit social media … Email Marketing email fundraising eMail marketing nonprofit email marketing obama campaign

email 148

5 Content Marketing Success Stories Your Nonprofit Needs to Imitate

NetWits

Yesterday we talked about the importance of content marketing for nonprofits. Knowing that it can be tough to execute on we thought we’d give you a few examples of nonprofits effectively using content marketing as a key part of their online strategy.

[Take the Survey!] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2016

Connection Cafe

Over the past few years, we’ve witnessed a surge in content marketing in the nonprofit world. But what makes for a successful content marketing plan? We’re Partnering with The Content Marketing Institute (CMI) Again!

Facebook Marketing Cheat Sheet

Connection Cafe

You want to learn everything you can about marketing your nonprofit via Facebook. How-to Start Marketing on Facebook. 8 Ideas for Social Media Rewards. 50 Social Media Content Ideas. Author: Cheryl Black.

Facebook and Instagram's Latest Marketing Tools for Nonprofits

Frogloop

Social media marketing has become an integral part of building online community and advocacy. Through social media channels nonprofits are able to engage directly with their audiences, fundraise a bit, and have important conversations about the critical issues they work on.

How To Get More Online Donations With Content Marketing

Nonprofits Source

In this post, I’m going to show you how to get online donations with content marketing. While the execution isn’t always so clear, content marketing can increase visitors to your site and help to convert them into online donors. Cannot afford a digital marketing agency.

Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. According to Lee Odom , influencer marketing is one of those trends.

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. How to Market like a Musician.

Comparing 21 social media marketing tools [Chart]

SocialFish

According to the latest research by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. Content marketing. Paid media management. on social media management software.

Chart 125

[Survey] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2015

Connection Cafe

Content marketing isn’t a widely used term in the not for profit world. Blackbaud Partners with The Content Marketing Institute (CMI). This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Why do we Need Nonprofit Content Marketing Research? Content marketing is HUGE in the business world. 26% of nonprofit professionals believe they are effective at content marketing.

The 2019 Best Nonprofit Conferences Calendar

The Science Behind Engaging your Supporters

Marketing & Communications. Marketing & Communications / #DigiStratNY / @IEGroup. Marketing & Communications. The Agents of Change Summit’s vision is to establish the field of behavior change marketing as a catalyst for positive social change. Marketing.

Facebook Marketing Cheat Sheet

NetWits

You want to learn everything you can about marketing your nonprofit via Facebook. … Social Media Facebook

Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Does your nonprofit have a digital marketing plan ? Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Digital Marketing Plan Chapters.

Alert!: Non-Profit Content Marketing & Social Media Webinar

TechImpact

Many non-profits cannot always afford to leverage social media and content marketing in the most efficient way possible, until now. Learn how to outsource your digital marketing services for less than the cost of a full time employee. Non-Profit Content Marketing & Social Media Webinar appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

3 Ways To Create Better Content Marketing

TechImpact

Nonprofits everywhere understand the importance of content marketing, but content marketing can be harder than it seems. Here are 3 ways your nonprofit should start thinking about content marketing to start seeing more interaction, and start creating better content.

Social Media Marketing Magazine: Exclusives: Top CMOs on Twitter

AFP Blog

#37: Scott Pearl Chief Marketing Officer at the Association of Fundraising Professionals www.Twitter.com/ScottPearlMktg - See more at: [link] Social Media Marketing Magazine: Exclusives: Top CMOs on Twitter : ''via Blog this

4 Strategies For Successful Nonprofit Content Marketing

TechImpact

In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits.

Five Marketing Mistakes Nonprofits Need to Avoid

NonProfit Hub

Sean Horrigan is a guest contributor for Nonprofit Hub, and a marketing/PR consultant with a track record of helping clients grow and prosper through consistent media coverage, strategic social media campaigns, killer copy and better branding. _.