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12 free nonprofit books to help you achieve year-end fundraising success

Candid

These nonprofit books provide sample messaging and practical guidance to help you write appeals that resonate with your donors and compel them to support your organization. Read this book to gain confidence by learning tools, sample dialogues, and techniques to ask anyone, for any amount, for any purpose. The Annual Campaign by Erik J.

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It’s Not Too Late: 3 Strategic Year-End Fundraising Tips

Bloomerang

With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts. The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone.

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5 Tricks for Writing Better Fundraising Emails

Get Fully Funded

That kind of reading can feel like a chore, especially if you are reading on your phone screen, which most of your readers probably are. When I write my first draft, I go wordy, typing everything that comes to mind. Brainstorm 10 subject lines while your email content is fresh in your mind. Want more samples? Right after.

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

If you’re not sure what to say, here’s a list of sample phrases you can use to thank donors. Your donor software should allow you to insert the donor’s name into the thank-you in either email or snail mail letters. It creates two pieces of mail or email for the donor to open and read. I don’t like this approach.

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Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Giving them the tools they need to be successful fundraisers is important, but beyond that there’s so much more that can be done.

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The Ideal Year-End Fundraising Campaign Timeline

CauseVox

Here are some ways you can fundraise during year-end: Email “asks” A phone-a-thon Online crowdfunding campaign Peer-to-peer fundraising Direct mail pledges A one-day giving blitz such as #GivingTuesday Virtual events Incorporate a matching grant. Delegate Tasks: Once you set your goal and plan, it’s time to delegate. Ah, but it’s not.

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Giving USA 2021 Key Findings: How to Retain and Upgrade Nonprofit Donors Before Year’s End

Bloomerang

Moving forward with how to retain and upgrade nonprofit donors in mind. direct mail, email, social media, text, phone, advertising, website), targeting different donor audiences. Otherwise, “out of sight, out of mind” will apply. You can find a sample script here. New donors were up by 18.5%.

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