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Solutions Day 2023—Beyond Answers to Insight

.orgSource

Wrap-up Keynote Hey Google, write me a speech about the ethical and legal issues surrounding a non-profit’s use of AI. Use revenue, retention, renewal, learning, event, and behavioral data to unlock hidden information. Sponsored by Multiview. Kimberly A. Pendo, Founding Member of Chicago Law Partners, LLC.

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

The higher your business ranks in Google search results, the more likely people are to visit your website and invest in your products or services. Here is an example of how and omnichannel campaign would look: Discovery: A client uses Google to search for a pet trainer in their area, and one of your paid ads is listed as the top result.

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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. There are virtually unlimited metrics you can track— if you can collect the data, you can analyze it. Develop a process for collecting, tracking, and analyzing data.

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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

Very soon technology will improve donor participation and retention by making it ridiculously easy to give…Technology will allow donors to do what they want to do anyway…We’re two decades into the internet era; why is it still easier to buy a book about hurricanes than help a storm’s victims? How was the ROI? .

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

Therefore, one of the best ways to encourage donors to make major gifts is by building relationships with supporters and focusing on donor retention and stewardship. You can also take the DIY approach and analyze Zillow, real estate records, Google searches, and other public records to get an idea of your donors’ wealth capacity.

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ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? This drove traffic.

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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. From an economic standpoint, the potential ROI is amazing. Even better, setting up a remarketing campaign on Facebook is extremely simple: First, you’ll need to set up a tracking code on your site. Facebook Pixel.

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