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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

By not using an email marketing service, your organization can not track open and engagement rates, segment your subscribers, or ensure that the opt-in is consensual. Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook. 2) 37% regularly delete unengaged email subscribers.

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Know Your Audience: How to Use Google Analytics With Your WordPress Site

Byte Technology

By having the ability to track your traffic by geographical locations, knowing what type of browser they’re using and even charting their screen resolutions, JavaScript and Flash support, language etc. If you already have a gmail account use it to sign in. If you don’t have a gmail account, create one first.

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Exact Target’s 50 Emailing Tips and Stats for 2014 Reduced to Three Key Takeaways

Connection Cafe

That’s why I took Exact Target’s fantastic list of 50 Email Marketing Tips and Stats for 2014 and boiled it down to three key takeaways for nonprofits. For example, panicking over the changes to Gmail Tabs is a moot point if your organization’s emails aren’t optimized for mobile. Adestra July 2012 Report ).

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33 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. This website tracks what sites are the most popular in the world today. Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Once you have defined your goals and objectives, create a social media ROI spreadsheet to monitor and report your progress from month to month. If your nonprofit is on the right track with social media, then you’ll notice an increase in the metrics from month to month over time. Show her the stats. Tell your boss that.

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New Gmail Tabs and Nonprofits: Don’t Panic, Don’t Assume the Worst and Keep an Eye On It

Connection Cafe

— As most e-mail marketers are very much aware of by now, on July 22 Gmail released a new tab structure to its inbox. A Gmail user has the option to create more tabs, and to move e-mails into different tabs, including permanently for e-mail from a specific sender.). New Gmail tabs, good news or bad?

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Create the ultimate nonprofit email newsletter

Get Fully Funded

Outlook, Hotmail, or Gmail) is not set up for email marketing and has significant limitations that can hurt rather than help your email marketing efforts. If you have lots of events to report on, you’re doing too many events! Lots of stats and facts. Your regular email (e.g. Endless updates about past events.