NonProfit PRO

MARCH 23, 2023

MacKenzie Scott’s Yield Giving will provide 250 $1 million unrestricted operating gifts to small nonprofits. The application process is now open, with awardees expected to be announced early next year.

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NonProfit PRO

MAY 16, 2023

A GivingUSA study revealed a significant increase in millennial gift giving from 2016 to 2022, and much of that lift is a result of direct mail. Taking advantage of empty mailboxes, in addition to understanding what really motivates millennials to give, is key to the future of most fundraising programs.

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NonProfit PRO

DECEMBER 15, 2022

Giving Tuesday 2022 saw a 15% increase in dollars raised compared to 2021 with $3.1 The results speak for themselves. billion in total.

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Nonprofit Tech for Good

JANUARY 29, 2022

It was this experience that gave Latham the idea to launch DonateStock , modernizing these transactions making it easier for donors to give and non-profits to receive. “We We work with nonprofits to educate donors on the benefits of donating appreciated stock. So the opportunity to help nonprofits is very significant.”.

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NonProfit PRO

APRIL 5, 2023

Tax letters should aim to engage recurring donors and encourage them to either make an extra gift, upgrade to a higher level, switch to a higher retaining way of giving, or give the ultimate gift. Here's how you can do that.

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EveryAction

JULY 31, 2023

from our friends at Double the Donation The final few months of the year hold great significance for nonprofit organizations as a critical time for fundraising. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. Maximize corporate philanthropy funding.

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NonProfit PRO

FEBRUARY 19, 2024

Artificial intelligence is particularly exciting for major gift fundraising. Here's how you can use AI to boost your fundraising success.

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Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Neon One ] 72% of individuals say that the presence of a charity rating badge increases their likelihood of giving.

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NonProfit PRO

NOVEMBER 15, 2023

Some donors may only be able to give a nickel per day. If you are patient — and thank them, steward them and engage them — you’ll be able to ask them for extra gifts, special projects and upgrade them to higher levels. Then goes to a dime, to a quarter, to a dollar.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Nonprofit Tech for Good

AUGUST 3, 2022

Tribute giving is when a donor makes a donation in someone else’s name to honor that person or to celebrate a special occasion. Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts.

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Media Cause

NOVEMBER 22, 2023

As we approach the season of giving, our team has compiled a list of gifts that give back. This year, if you’re looking for gifts, why not pick a gift that has a little extra meaning and supports a great organization? Here are a few of our favorite items available from nonprofit ecomm stores this year.

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NonProfit PRO

MAY 10, 2023

Historically, major gift officers solely sought donors with the capacity to make major gifts, and planned gift officers focused on prospects with the result being a planned gift. But now, blended gifts are the future of gift planning.

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Nonprofit Tech for Good

AUGUST 14, 2022

However, by understanding the multitude of reasons why a person may donate to a nonprofit organization, you can start connecting with more of your supporters on a deeper level – and transform your fundraising results in the process. Why is the Psychology of Giving Important? What has Research Shown About Why Donors Give?

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Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations.

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NonProfit PRO

OCTOBER 24, 2023

From 2020 to 2022, National Geographic Society nearly doubled its average gift amount to $324 and made significant strides in the number of major gifts received — at a time when major gifts are declining sector-wide. Here’s a look at the organization’s path to success.

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NonProfit PRO

AUGUST 17, 2022

BNY Mellon Wealth Management released its 2022 Annual Charitable Gift Report, which found that charitable giving started to rebound in 2021 after declining in 2020, with the number and total dollar amount of gifts increasing 10%, and the average gift size also increasing (27%).

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EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

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NonProfit PRO

JUNE 1, 2023

Many agencies feel client pressure to reach a certain goal, and it’s safer to focus on one-time gifts. So how do you convince your agency to add monthly giving to your appeals?

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NonProfit PRO

DECEMBER 11, 2023

The holidays are near and the year-end giving crunch is on. It’s that time of year again. That’s why I am sharing a few bloopers in direct mail and emails that could have been prevented in the past few months.

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NonProfit PRO

FEBRUARY 21, 2022

A major gift caseload is not just a bunch of donors who meet a certain giving or capacity criteria. Current giving and capacity play into the selection of a caseload pool. From this pool, you should qualify the donors who want to connect.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Giving Tuesday 2021 is right around the corner. Nonprofits raised more than $2.47

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NonProfit PRO

AUGUST 5, 2022

For some nonprofits, starting to ask for planned gifts may seem like a big leap. After all, many fundraisers are afraid to ask for a gift in general. So, how are they going to ask a donor to give to a cause after their death?

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NonProfit PRO

AUGUST 9, 2021

Typically, we see clogs in that pipeline in the mid-level range of giving. Donors get stuck at a mid-level point of giving because even though they are giving at higher levels, nonprofits are still cultivating them like a $20 donor.

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EveryAction

APRIL 18, 2023

EveryAction, which is becoming Bonterra, is excited to announce two new ways our platform enables nonprofit organizations to maximize fundraising through matching gift programs. We’re announcing a new partnership with Double the Donation , including an integration with 360MatchPro’s automated gift matching platform. The result?

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NonProfit PRO

AUGUST 30, 2023

Trends have shown both annual and major donors pulled back their charitable gifts last year due to economic uncertainty. Despite that, giving from donor-advised funds (DAFs) remained strong last year. And so far this year — or fiscal year for some DAF grantors — that remains true.

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NonProfit PRO

SEPTEMBER 20, 2023

Fundraisers ask me questions about monthly giving all of the time. Here are the answers to some of those key questions, such as when to ask for monthly gifts and how to steward monthly donors.

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Bloomerang

JULY 7, 2022

Today’s question comes from a nonprofit employee who wants advice on when it’s a good idea to give gifts to donors. . Dear Charity Clairity, I know public broadcasting offers donors gifts in exchange for their donations at various levels. Also, it’s a lot of work to get donated gifts, and expenses to buy them.

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NonProfit PRO

JULY 11, 2023

Here are some tips to compel first-time donors to give a second gift. We celebrate acquiring new donors, track efforts to turn one-time donors into recurring donors, and create winback strategies for lapsed donors.

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Double the Donation

APRIL 2, 2024

Corporate giving is a big deal for nonprofits. Giving USA’s latest report estimates that companies gave an incredible $29.48 Matching gifts are a special part of this, and these programs provide the easiest way to tap into that funding. billion to charities in the U.S. You can […]

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NonProfit PRO

NOVEMBER 22, 2022

As nonprofit leaders and their teams know all too well, every gift matters and makes a difference to the communities nonprofits serve. But philanthropy isn’t limited to giving money. There are many ways to be a philanthropist and advance the causes that are important to you.

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NonProfit PRO

JANUARY 20, 2022

I’ve been tracking results from the various CRMs and payment platforms to look at Giving Tuesday trends. Overall, more money was raised than on Giving Tuesday 2020.

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Giving Gift Trend Track 258

NonProfit PRO

JUNE 24, 2022

Planned giving is any donation other than an immediate cash gift. It helps achieve donors’ philanthropic priorities and can combine current, future, estate, and asset gifts. They usually start with bequest gifts. Planned gifts can be complicated and involve strategies and cultivation over time. .

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Nonprofit Tech for Good

JULY 17, 2022

In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy. 2) Easy and Effective For Nonprofits and Donors.

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NonProfit PRO

OCTOBER 6, 2022

To improve retention, you simply must get that second gift from your donor as soon as possible. Can we finally bury that myth that you can’t ask too soon? Research proves it’s just a myth. Those organizations that do that are ahead of the curve.

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Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

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Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

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