Nonprofit Tech for Good

SEPTEMBER 24, 2011

Unlike 10 years ago, when Web communication was limited to websites and email, today nonprofits also have access to blogs, social networks, video and photo-sharing sites, texting, and smartphone and tablet apps – and which tools your supporters use to access your nonprofit online is often directly related to their age and sometimes class and race.

Online 194

Online Google Wikipedia gMail 194

Nonprofit Tech for Good

SEPTEMBER 26, 2011

Unlike 10 years ago, when Web communication was limited to websites and email, today nonprofits also have access to blogs, social networks, video and photo-sharing sites, texting, and smartphone and tablet apps – and which tools your supporters use to access your nonprofit online is often directly related to their age and sometimes class and race.

Online 193

Online Google Wikipedia gMail 193

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

Social Media 279

Social Media Avatar Media Ratio 279

Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Creative Commons on Flickr :: flickr.com/creativecommons. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles.

Fun 246

Fun Resource Stats Wikipedia 246

Nonprofit Tech for Good

MARCH 4, 2010

IconsPedia : A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Creative Commons on Flickr : A great source for images for your organization’s website, blog, e-newsletter, social networking profiles, etc.

Resource 223

Resource Fun Alexa Stats 223

Nonprofit Tech for Good

DECEMBER 13, 2010

Flickr: flickr.com/groups/thenatureconservancy. What was the very first social media tool your organization utilized, and when? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

Social Media 210

Social Media Conservancy Interview Media 210

Nonprofit Tech for Good

JULY 11, 2012

If your nonprofit wants to use the majority of the tools listed here effectively, then you need to hire a full-time social media manager. Facebook is the largest social network in the world and is becoming increasingly integrated into the Social Web with every passing second. WiserEarth is for environmentalists.

Social Media 249

Social Media Media Ning Social 249

NetWits

FEBRUARY 2, 2011

Start a regular (weekly, monthly) newsletter where you deliver content that your supporters need, want, find useful. Build landing pages (for the calls to action you have in your newsletters) that have been optimized for those coming from your newsletter. The, make sure you promote your presence on your website.

email 246

email Social Social Media Search 246

Nonprofit Tech for Good

JULY 23, 2012

Pitch to Your Website, E-newsletter, Blog, and Print Materials. This new page should then be linked near the e-newsletter subscribe option on your website and blog. page in your e-newsletter (80 percent of new group text subscribers come from email lists!) Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

Group 216

Group Practice Mobile Nonprofit 216

Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Creative Commons on Flickr :: flickr.com/creativecommons. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles.

Fun 279

Fun Resource Audio Stats 279

Nonprofit Tech for Good

APRIL 1, 2010

Topics include Facebook and Facebook Apps, Twitter and Twitter Apps, YouTube, Flickr, Animoto, LinkedIn, FourSquare, mobile technology, blogging on WordPress, as well as online fundraising and e-newsletters. Currently, she has more than 500,000 followers, fans and friends on numerous social networks.

Hints 198

Hints Organization Linkedin YouTube 198

Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Subscribe to E-newsletter and Text Alert Functionality. Overall, avoid clutter.

Design 260

Design Websites Practice Widget 260

Nonprofit Tech for Good

DECEMBER 30, 2009

5% A social networking site (like Facebook). 5% Yes… they donate on our website after reading something in our e-newsletter. 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. 2% Our organization does not publish an e-mail newsletter. 9% Flickr. [ [link] ]. 10% Other.

Results 193

Results Communication Strategy Myspace 193

Nonprofit Tech for Good

JANUARY 24, 2011

If you haven’t noticed QR Codes yet, after you read this post and browse the QR Codes on Flickr you’re going to start to seeing them everywhere. In print newsletters. In magazines, on flyers, tabletops, and conference materials. So, what are they? To help jumpstart your creativity, here are 22 ideas to ponder: 1.

Campaign 270

Campaign Awareness Fundraising Mobile 270

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. e-Newsletter. That said, one thing we don’t know yet about social networking communities is if they will also migrate back to a social networking site after it has died.

Social Media 251

Social Media Media Management Social 251

Nonprofit Tech for Good

JANUARY 8, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

Google 215

Google Practice gMail Avatar 215

Nonprofit Tech for Good

NOVEMBER 28, 2011

The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Executives were terrified by the legal implications of using social networking tools. and then forward executives breaking news on social and mobile media. Find your competitors the Web. Get training.

Social Media 253

Social Media Media Social Stats 253

Nonprofit Tech for Good

MAY 7, 2012

Finally, remember that blog posts make great content for e-newsletters. Definitely integrate your blog posts with your e-newsletter. A day or two after the event, write up a brief blog post summarizing the event, with a Flickr slide show or YouTube video recapping the event. That said, mix it up!

Content 263

Content Ideas Nonprofit Interview 263

Nonprofit Tech for Good

MARCH 6, 2013

Most nonprofits distribute the original source of the story to their communities (the New York Times , for example), but while that is generous, it does not help build the nonprofit’s brand recognition, e-newsletter list, or social networking communities; rather, it builds those of the New York Times.

Content 240

Content Ideas Nonprofit Interview 240

Nonprofit Tech for Good

FEBRUARY 26, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

Google 191

Google Practice gMail Avatar 191

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Flickr Photo by Kevlar. Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. This was supported through discussion at the event.

Benchmark 103

Benchmark Social Media Global Project 103

Nonprofit Tech for Good

MAY 7, 2012

Finally, remember that blog posts make great content for e-newsletters. Definitely integrate your blog posts with your e-newsletter. A day or two after the event, write up a brief blog post summarizing the event, with a Flickr slide show or YouTube video recapping the event. That said, mix it up!

Content 117

Content Ideas Nonprofit Interview 117

Nonprofit Tech for Good

JANUARY 14, 2013

premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), and training (HTML, photo-editing, social and mobile media best practices ). The era of winging it in social media is over. I am firm believer in the math of the social media – as your communities grow, so does your ROI.

Social Media 247

Social Media Management Media Social 247

Nonprofit Tech for Good

FEBRUARY 1, 2011

While the giants (Facebook, Myspace, Twitter, Flickr and Youtube) are great for outreach and relationship-building, we’ve had surprising successes with StumbleUpon, LinkedIn, Plancast and other sites. Right now our organization gets more than 20% of the traffic from the surplus of social media sites we are on.

Social Media 190

Social Media National Interview Examples 190

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2008

Last week for WeAreMedia project, I put a call on Twitter for case studies, best practices, and links about nonprofits using social networking sites, including Ning. social website apps, Ning seems to be the most flexible, the most affordable, and easy to use. A Ning site was developed in order to answer this specific need.

Ning 76

Ning Interview Practice Community 76

Have Fun - Do Good

OCTOBER 17, 2008

TOOLS AND RESOURCES Places to find reviews of tools and training TechSoup [link] Idealware [link] Aspiration [link] CompassPoint [link] NTEN [link] Web Site Hosting Electric Embers [link] Pair Networks [link] Thinkhost [link] Domain name registration MyDomain [link] Register.com [link] Network Solutions [link] CMS (Content Management System) Drupal (..)

Skype 40

Skype Resource Internet Tools 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2010

I remember a hot consulting topic was how to get your database off those 3x5 cards into an excel spreadsheet or how to mail merge in Outlook to send out an e-newsletter. . In the early days, the event offered a small selection of consulting, on-site training, or actual hardware or local area network auditing projects.

NTC 76

NTC Service Atlanta Kansas City 76

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 27, 2008

It recently launched a ning site - a branded social network for its community of nonprofits. Tell me a little about your organization's social media strategy for its ning (branded social network) site? social website apps, Ning seems to be the most flexible, the most affordable (regarding ROI), and easy to use.

Ning 50

Ning Site Media Chicago 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Social Media and social networks allow for the quantum effects, paired elements at a distance. And another multiplier comes from Network Theory (not Einstein directly but building on physics and mathematics) which shows that a network strength is in its Weak ties / Loose connections.

Marketing 70

Marketing Blackboard Social Social Media 70

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2008

The Social Opportunity. You Need Social Networks. One of the messages that came through from this group of experts is that social media can give you a lot of return for your investment.    And, as Geoff points out social media does take time and it can take away from core operations - if you let it.  

Social Media 56

Social Media Web Marketing Media 56

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Word of mouth, etc. Leave comments on blogs. Blog Searches: Technorati.

Track 41

Track Social Media Media Advocacy 41

NTEN

MAY 28, 2009

There are two major hurdles that must be overcome for an online community to succeed: the selection of appropriate community (or "social-networking") features that make sense for the community in question, and, secondly, actually implementing those features in your online application. The Kitchen Sink Social Networking Site.

Open Source 36

Open Source Open Drupal Community 36

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maybe success is as simple as providing something people want.

Social Media 31

Social Media Advice Advocacy Media 31

Nonprofit Tech for Good

JANUARY 30, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Fun 272

Fun Resource Mobile Social Media 272

Care2

SEPTEMBER 14, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Monday, August 27, 2007 at 02:12PM | by James OMalley If Web 2.0 article.

Social Media 28

Social Media Advocacy Web Online 28

Care2

AUGUST 27, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Monday, August 27, 2007 at 02:12PM | by James OMalley If Web 2.0 article.

Social Media 28

Social Media Web Advocacy Online 28

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 44

Advocacy Social Media email Online 44