Director Fundraising Headline Mail 
Pamela Grow
JANUARY 13, 2021
My director of development & communications is giving serious thought to taking our hard copy newsletter and changing it to an e-newsletter. We continue to solicit donors using direct mail and emails. Here’s why: Donor retention continues to be the biggest problem in nonprofit fundraising. The photos need captioning.
Bloomerang
OCTOBER 4, 2021
The fundamentals of a fundraising appeal. You’re not writing to yourself, your program staff, or your board of directors. There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. This isn’t compelling as a fundraising appeal. Have you written to one specific donor?
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Bloomerang
FEBRUARY 1, 2022
Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 23, 2017
Joan has been an executive director, board member, donor, and volunteer – so she brings to her consulting and educator practice so much perspective and wisdom. Phase 2: What is the worst headline you could see about your organization in the front page of the NY Times? Phase 3: What assumptions will be made?
Connection Cafe
MAY 28, 2013
Guest post by Amy Bills , Blackbaud’s director of customer marketing. There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Take ‘donate by mail or phone’ options out of the body of the donation page.
Connection Cafe
JANUARY 4, 2016
The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. In 2016, fundraisers will need to focus on tying the impact of gifts to the cause itself in order to retain and gain supporters. Exceed Donor Expectations. Focus on Impact.
Care2
MARCH 4, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Otherwise, the world wont understand them.)
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