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Using Social Media Increases Fundraising by 40% [Study]

NetWits

Twitter users set higher fundraising goals and raised more money. In fact, Twitter users increased their personal fundraising goals by at least three times more and raised nearly 10 times more online than their peers who did not use Twitter. Twitter as a Multiplier. A Holistic Approach.

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Great reads from around the web on June 16th

Amy Sample Ward

I'm checking out this new "Digg for associations" from Wild Apricot. Summer of Social Good by Mashable - "Summer of Social Good is the first large scale online charitable campaign to raise funds strictly online through the power of Social Media and the Internet. Here's a story from the NYTimes addressing just that.

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Which Social Network Use Base Is More Altruistic?

Beth's Blog: How Nonprofits Can Use Social Media

Pete Cashmore of Mashable has a post that asks an interesting question: Facebook, MySpace (MySpace reviews), LinkedIn (LinkedIn reviews), Digg and Twitter are often compared in terms of features, but which one has the most generous users? I don't think that you can really compare the entire user base of one social network with another.

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Allan Benamer's NpTech Tag Meta Feed Digg Plig Collaborative Search Mashup

Beth's Blog: How Nonprofits Can Use Social Media

Many useful observations and questions raised about how to analyze the tagging data we've collected and how to move from a folksonomy to a taxonomy. NpTech Tag Summary of Conversations: Jan 26, 2006 If you couldn't make to the NpTech Conference call this week, there are notes here.

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Vote for the First Anti-Genocide Hotline on Reddit

Beth's Blog: How Nonprofits Can Use Social Media

I'm also highlighting this because it is a terrific example of using social news sites like Digg and Reddit o promote a cause (the Reddit guys were among my first video blog interviewees back in Nov. So in that case, we got a two-for-one -- both raising awareness of the issue and flooding a decisionmaker with an important column.

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WeAreMedia Webinar on September 23rd: Choose Your Own Adventure

Beth's Blog: How Nonprofits Can Use Social Media

Explore the organizational change management issues that social media raises and how to talk about them. Goal: To understand how to use tools like Twitter and Digg to quickly and virally spread your organization’s messages. Generating Buzz. Presenter: Holly Ross. Chat Leader: Danielle Brigida. Online Networking. Presenter: Brian Reich.

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An Interview of Heather Cronk, PledgeBank: Advice On Raising Money on Your Blog

Beth's Blog: How Nonprofits Can Use Social Media

What are some inspiring examples about how people have used pledgebank to raise money or make change? PledgeBank plays well with others -- you can share your pledge via Facebook, on your blog, on your MySpace page, and with sites like Digg and del.icio.us. 3) Integrate other organizing tools.

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