Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks
.orgSource
MARCH 4, 2024
The SWOT analysis, which typically begins a planning process, makes you a prisoner of that crowded environment. But that’s where the comparisons to Ringling Brothers Barnum and Bailey end. “Red oceans represent the current marketplace where the rules for competition are set. Breaking out of this pattern is hard for many associations.
Let's personalize your content