Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Deliver Your Form on Multiple Channels. Optimize Your Page for Mobile. Check out how the Eat.Learn.Play.

Donation 67

Donation Tips Rate Mobile 67

Get Fully Funded

FEBRUARY 9, 2021

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. The newer the cell phone, the better the photo. Write a headline for your story that tells the visitor what your organization does. I sure don’t!)

Websites 98

Websites Donor Photo Nonprofit 98

Tech Soup

MARCH 11, 2014

There seems to be a new social media tool or channel every week. I added "Headlines," "Tech," "Equality," and a few others. To look at a larger version of a photo, you tilt your phone. Qgiv advises nonprofits to explore other social media channels as well, like Instagram or Pinterest.

Facebook 65

Facebook Social Media Library Headline 65

Tech Soup

JANUARY 19, 2017

Email is re-emerging as a communications channel that is new and powerful again. Improve the Email Mobile Experience. For many organizations last year, mobile has dominated email opens, which means that more and more people are reading your email on their phones first. Write less lengthy copy and better headlines.

Digital 36

Digital Marketing Game Headline 36

Whole Whale

SEPTEMBER 8, 2023

This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Focus on optimizing donation channels for mobile. Evaluate telethons and phone banks – what makes people donate on the spot? Use time-limited offers to create urgency.

Lesson 59

Lesson Fundraising Digital Test 59

Connection Cafe

FEBRUARY 3, 2009

I had the pleasure of sitting in on the DMA 2009 Washington Nonprofit Conference session titled "New Media Channels — Adding Text Messaging, Social Networks and Media to the Marketing Mix" last Friday. HRC has had great success with integrating Convio and MobileCommons to use text/mobile messaging to move people.

Mobile 22

Mobile People United States Headline 22

Connection Cafe

JANUARY 4, 2016

Major (and mega) gifts will continue to make the headlines, as will donors making choices for how to give back in new ways that push the limits of traditional philanthropy (aka both donor advised funds and Zuckerburg’s LLC). Embrace a Multi-channel Approach. Mary Beth Westmoreland, Chief Technology Officer, Blackbaud.

Fundraising 20

Fundraising Blackbaud Philanthropy Analytics 20