Tech Soup

FEBRUARY 12, 2016

NetSquared DC organized a panel discussion on Engagement Strategy: Empowering Champions* and Influencers* on November 3, 2015, to delve into this question. Interview people who are your influencers and champions, and find out why. Whatever you choose, the link should go to your website or social media channels. Engage Offline.

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Support Netsquared Influence DC 36

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

I'm also using this for the upcoming WeAreMedia Workshop in San Francisco which has a section on experiments and measurement. Here's but one example from a blogger: “I took an American Red Cross class I thought was less than satisfactory. […] Someone found my blog post and told the local chapter director. Identifies influencers.

Story 72

Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

What I learned from this campaign that it is important to get help from influencers on Twitter and that inbetween campaigns if you cultivate your network, the donations will not be a one-time only thing. August, 2008 Using Twitter and other channels, I raised $2,500 in 90 minutes at Gnomedex.

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Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

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Measure Social Media Tools Media 115

Nonprofits Source

AUGUST 26, 2017

In chapter 3, we’re going to share examples of digital promotion strategies we use to: Rank on the first page of Google for a competitive keyword. Digital Marketing Plan Chapters. Chapter 1: Introduction. Chapter 1: Introduction. Chapter 2: Marketing Strategy. Chapter 3: Digital Promotions.

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Results Digital Strategy Chapter 82

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2012

How does an organization plan, coordinate, and implement flawless marketing across channels and get results? Rarely does is one media channel strong enough to form a full impression on the consumer and move them to action – a purchase, a change of opinion about your brand or product, or simply knowing about your company.

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Marketing Integration Campaign Develop 100

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

Note from Beth: I’m working on the sequel to the Networked Nonprofit – it is a book about using measurement to prove and improve results with the Measurement Goddess KD Paine. (Her recent book, Measuring What Matters , is a must read.). However, conversion rates were flat. Content Curation.

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Conversation Chapter Channel Module 106

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2013

Ahead of time,participants were asked to share a screen capture of their most engaging or best performing content on social channels and include some reflections based on sharing the metrics against goals. This week was the third face-to-face meeting I’ve helped design and facilitate. The report out was a competition.

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Reflection Action Learning Change 97

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Come measure success. Once upon a non-profit theory, measurement was weak and weary, Over many a quaint and curious meetings with little to account for, While I nodded, nearly napping, an idea for a strategy came a tapping, What if measurement could include social interactions and what they stand for? Oh my god, take a look.

ROI 76

ROI Social Media Slides Media 76

Get Fully Funded

JULY 23, 2023

Investing in compelling videos on your YouTube channel gives you content for your YouTube audience, and you can market that content across other channels. A path to success on Instagram is connecting with influencers who have large followings. Don’t beat yourself up if a channel goes unattended for a couple of weeks.

Social Media 98

Social Media Media Strategy Social 98

Tech Soup

DECEMBER 9, 2013

" "In 2014 we will see websites starting to streamline, influenced by responsive design practices and the influence of microsites. She has also co-authored two books on using social media: “ The Networked Nonprofit ” with Allison Fine and Measuring the Networked Nonprofit with KD Paine.

Celebrate 90

Celebrate News Technology Nonprofit 90

Connection Cafe

DECEMBER 5, 2017

We all use data and analytics in some measure every day to guide our strategic planning and tactical decision making. For me, I needed data to help focus on four things: Data to measure and monitor the performance of the individual giving fundraising program. Lifetime value measurements. Measure and report on your success.

Analytics 33

Analytics Data Analysis Metrics 33

Beth's Blog: How Nonprofits Can Use Social Media

JULY 3, 2012

The Glasspocket’s blog has a post from Claire Gibbons, a senior program officer in the Research & Evaluation Unit at the Robert Wood Johnson Foundation that illustrates or describes the change. (KD Paine and I devoted an entire chapter to this topic in our forthcoming book , Measuring the Networked Nonprofit.).

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Social Media Media Arkansas Social 99