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The complete year-end guide to maximizing matching gifts

EveryAction

One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits.

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Top 4 Donor Prospect Research Tips Leading to Bigger Gifts

sgEngage

Make More Accurate Gift Capacity Estimates Gift capacity is a sensitive subject. Only when a gift officer starts talking to a prospect via the qualification and the cultivation process can you know how much someone will give to your organization. Here are three methods for fine-tuning your gift capacity estimates.

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The HUGE Difference Between Pledges and Donate Now, Pay Later

Whole Whale

There’s a big difference between making a pledge and making a donation. A pledge is when you promise to give a certain amount of money to a cause, usually over time. A donation, on the other hand, is a one-time gift. Most importantly, pledges can be broken. Most importantly, pledges can be broken.

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How to Use Donor Segmentation in Text Fundraising (with Templates)

Qgiv

Whether you’re using outbound messaging or providing your donors a keyword to text with their donation pledge, text fundraising is a great addition to any fundraising campaign and can be used year-round by your donors whenever they feel the motivation. We’re looking to raise money for [cause] in [location]! Want to lend a hand?

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

They are more likely to donate to a cause, attend a virtual event, or volunteer when they are invited by people they know and trust. In fact, behavioral science should inform the ways you recruit and engage supporters as well as raise awareness for your cause. This gives supporters an idea of what is important to the group.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 4) Know the Power of Email Fundraising.

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Freshen Up the Sunday Morning Giving Routine With These Church Fundraising Events

Qgiv

Recurring gift drive. Recurring gifts provide steady fundraising to many nonprofits. Recurring gifts can keep supporters more invested in your mission. Steven Shattuck, Bloomerang’s Chief Engagement Officer , found that when donors give a recurring gift their retention rate increases to 90%. Fasting pledges.

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