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7 Steps to Better GivingTuesday Donor Retention

Neon CRM

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. Retaining your donors is the most sustainable, cost-effective way to raise money. And why not? It’s one of the most high-profile fundraising days of the year.

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Email Marketing: Your Fundraising Campaign Starting Point

Bloomerang

Coming in highest was email campaigns, with 88.6% of respondents stating they planned to use email marketing in 2023. In this article, we break down the reasons why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to your advantage starting today.

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How to Start Planning Year-End Fundraising Campaigns

Neon CRM

For many organizations, year-end fundraising campaigns represent a significant portion of their annual revenue. How to Set a Year-End Fundraising Goal How much would you like to raise during your year-end campaign? Take a look at past fundraising campaigns and use your successes to inform your plan.

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How to Drive High Donor Retention Rates with Text Messaging

Achieve

However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging. Your website: Develop a landing page dedicated to your text-to-give campaign.

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Nonprofit Donor Retention 101: Always Do This

Bloomerang

It’s also the number one reason you’re raising less money than you could. Being thanked for my previous gift was much more persuasive than receiving multiple emails and direct mail letters. After giving, I received email updates that always included expressions of appreciation for my contribution. People give.

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Volunteer Management & Retention Best Practices for Nonprofits

Qgiv

Having a successful volunteer management strategy will help you increase your volunteer retention rate, which ultimately creates more efficient volunteer staff. Data helps your organization know who to market your cause to when developing donation and awareness campaigns, and your volunteers hold a wealth of information that can help.

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

Best Practices for Donor Acquisition and Retention Through Direct Mail. To give one example, let’s say you’re struggling to convince your team that a direct mail campaign is worth the investment. A 2020 study by Ballantine found that direct mail response rates ranged from 5-9% compared to 1% for email.

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