NTEN

MAY 27, 2010

Whether you're looking to join and participate in niche networks for outreach purposes, or you have a network idea that you'd like to test out, niche networks should not be overlooked. Don't just immediately broadcast your message once you join a community follow these steps and be respectful of the community: Listen. Test and adapt.

Social Network 90

Social Network Network Social Social Media 90

Care2

SEPTEMBER 5, 2013

Using donor conversion data from Covenant House, Human Rights Campaign, IFAW and Nature Conservancy Canada, we’ll drill down on how the time-tested multichannel fundraising approach is producing strong results. Multichannel Strategies to Convert Online-Acquired Supporters into Donors Tuesday, 9/10 at 3pm ET.

Support 57

Support Donor Online Strategy 57

Connection Cafe

NOVEMBER 22, 2011

Play, test, learn, succeed" – those were the words of Adrian Cockle of WWF , whose organisation continually tests and evolves its fundraising approaches with intriguing results (how else would they know that giving away freebie stickers with a campaigning ask actually reduces sign-up rates!). Remember to integrate your efforts.

Charity 51

Charity Digital Cancer Offline 51

Connection Cafe

FEBRUARY 8, 2018

I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online. Communication isn’t just about speech.

Analytics 31

Analytics Advocacy Chapter Environment 31

Connection Cafe

MAY 30, 2019

From the conversations with this group of smart people, it was clear that there are several different ways for an organization to fundraise via livestreaming. We are looking for a small group of customers to test out this functionality. The organization is the content creator. . It’s the modern version of a telethon.

Fundraising 34

Fundraising Stream Blackbaud Channel 34

Forum One

MAY 7, 2009

Consider using a tool that offers a VOIP options and just broadcasting the presenter?s s voice out, rather than having a two-way conversation (rely on chat instead). For a large or high profile meeting, do a test run with 1 or 2 international participants.

Conference 52

Conference Web Guinea Audio 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2009

Here’s just four key conversations that I thought had deep significance for the social change community: (CAUTION: F-bombs below. ). The 140 Characters conference is being re-broadcast in its entirety Monday, 6/29 and Tuesday, 6/30. ANN CURRY | Today Show News Anchor | @AnnCurry. On empathy & telling stories that matter.

Change 88

Change Haiti Darfur Music 88

Museum 2.0

APRIL 1, 2008

I thought that Twitter was for broadcasting—a different but related kind of broadcasting from blogging. But now that I’m a Twitter user, I realize that Twitter is not (mostly) about broadcasting. It’s about conversations. My guess is that most of you come here to read content, not to get into a lively conversation.

Twitter 24

Twitter Participatory Broadcast Museum 24

Allegiance Group

FEBRUARY 2, 2024

For example, a 30-second commercial on network television can cost over $100,000 in broadcasting fees alone. Measurable: Have a way to track how marketing tactics help you progress toward your goal, such as conversion rate. One way to test various marketing tactics at once is to use A/B testing. Report final results.

Digital 52

Digital Marketing Channel Nonprofit 52

Museum 2.0

JUNE 9, 2009

How will this project be tracked and tested against the goals? How would the institution like to alter or strengthen its relationship with the target audience? What kind of relationship is sought? How can the institution reach out to the target audience? What are the maintenance needs? What will the institution have to do to keep it going?

Social Media 43

Social Media Develop Media Museum 43

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Special thanks to Qui Diaz and Danielle Brigidia for giving this a real world test from the vantage point of a social media strategist in a nonprofit organization. You're testing different social media tactics and learning what works. Here's a roadmap and worksheet to do just that! What else might you add or change?

Social Media 106

Social Media Map Strategy Media 106

Amy Sample Ward

MARCH 21, 2012

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Here are some of the most interesting things I’ve found recently (as of March 21st).

Web 120

Web Disaster Bookmarking Local 120

Have Fun - Do Good

NOVEMBER 17, 2010

They broadcast and unite women's voices from around the world into a powerful force for change. Our October 14th conversation began with Jensine explaining how World Pulse works. World Pulse is really at a point where we've demonstrated proof of concept, and we've tested all of our media channels over the years.

Voice 69

Voice Global Saudi Arabia Journal 69

NTEN

OCTOBER 28, 2008

Have a conversation. Develop your Sticky Message(s) and Test Them. Be sure to test your messages and tactics with small groups of people before you scale up to your large audiences. These questions require you to set up analytic tools and prompt you to keep the conversation going with your people, over time.

Social Media 62

Social Media Lesson Develop Media 62

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2009

Chris Anderson’s The Long Tail Note from Beth: In 1993, I worked as the "network weaver" for an online network for individual artists called "Arts Wire" where I facilitated online conversations, provided technology support and training. The envisioned twenty-first-century model, however, is more level. Patterned after the Well.

Museum 82

Museum Arts Artist Conservancy 82

Nonprofit Tech for Good

FEBRUARY 28, 2016

Connected to Twitter, Blab enables real-time video conversations from multiple locations. Periscope is a mobile app connected to Twitter that enables nonprofits to easily broadcast live from special events or while on location. The service provides analytics, A/B testing, and mobile compatibility. Social Media Tools.

Tools 100

Tools Online Adobe NGO 100