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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Visit mrbenchmarks.com now to explore all the charts, analysis, insights, and more! Total advertising investment — including both digital and non-digital channels — increased by 13%. The 2024 M+R Benchmarks Study is here!

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Extra Extra: the Benchmarks Webinar Recording

M+R

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Some folks head straight to mrbenchmarks.com , exploring the full data set and following their own path down the rabbit hole of charts and findings. Audiences grew across all digital channels.

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Read all about it: The 2021 M+R Benchmarks Study is here

M+R

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Go explore the findings, charts, and analysis at mrbenchmarks.com. . You will find surprises, inspiration, and a wealth of information in the full Benchmarks Study. Audiences grew across all digital channels. 2021 Benchmarks UK FAQ.

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New on SSIR: How does celebrity impact your fundraising?

Amy Sample Ward

When it comes to fundraising, though, one of the areas of most interest is motivation – this can help fundraisers and organizations align their message and delivery with the points of interest and the channels that are the most influential to the target audience. But, on the top of the chart: a compelling cause.

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Can Nonprofits Raise Money on Social Media?

Care2

According to the Nonprofit Social Networking Benchmark Report by Blackbaud, only 2% of nonprofits raised between $10K and $25K on Facebook in a 12 month time period. Take a look at the chart below. I think that social media can be a great channel to build a community and a list of prospects if your organization is strategic.

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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

Diversify fundraising channel s: The report documents shifts in donor behavior and preferences. Therefore, be sure to diversify your fundraising channels to reach donors through multiple platforms, events, and initiatives. It’s important to answer these questions for yourself and chart your course of action accordingly.

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Great reads from around the web on June 13th

Amy Sample Ward

." 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report – "Five years into the research, it is clear that direct mail giving is still the overwhelming majority of fundraising revenue, and organizations must find ways to optimize multichannel giving versus hyper-focusing on internet giving alone.

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