Connection Cafe

FEBRUARY 8, 2018

And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online. It isn’t just that you can now reach large audiences without the help of the mainstream media (that’s technically true, but generally overstated.). It’s also about listening.

Analytics 31

Analytics Advocacy Chapter Environment 31

Wild Apricot

JUNE 27, 2008

There are 5 elements key to an effective transfer or exchange of knowledge, the report suggests: Audience, Message, Method, Messenger, and Evaluation: Audience. In defining your target audience, too, keep the intended outcome in mind: Which people are actually in a position to act on your information? both electronic and print.

Knowledge 60

Knowledge Effective PDF Evaluation 60

Nonprofit Tech for Good

DECEMBER 3, 2020

Perhaps they can not get a Facebook ad budget approved or they are simply stuck in the outdated “social media is free” meme. Then, target a global, open audience. For Nonprofit Tech for Good, the average cost for one engagement in an engagement ad with a global audience is $.005. 7) Utilize Facebook Messenger.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Whole Whale

MAY 8, 2020

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. A/B test . Testing one idea against another amongst split audiences, learning, and implementing the best one into your regular campaign strategy. A/B tests happen in real life too.

Social Media 72

Social Media Media Social Avatar 72

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2018

On the one hand, several of my friends feel more in touch because they are sharing memes, feel they are sharing witty things ‘on the spot,’ but there is less going into depth. We don’t seem to be able to maintain both. That is what is so curious.”. Other negative themes: Alone together.

Life 86

Life Digital Research Report 86

Get Fully Funded

OCTOBER 23, 2022

Finally, test everything before you launch your campaign to make sure it’s working correctly! You have more control with your own matching gift, plus you can give your audience updates throughout the day about how much of the match is left, which creates a sense of urgency for giving.

Campaign 111

Campaign Giving Gift Images 111

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2011

.&# One way your organization can begin to create a culture of measurement and learning is to always be piloting with small projects. Setting up a test of hashtag giving is an example. You’d test different calls to action on Twitter, using the Hashtag. Monitor the click thrus on bit.ly

Measure 102

Measure Meme Twitter Tag 102

Connection Cafe

APRIL 18, 2018

Design an infographic or meme ( kittens! Supporters will give their email address, download the infographic or meme, and post to their social media channels. Everyone loves a quick and fun quiz – test their knowledge by asking a few questions (you can also provide info and insight about your organization’s mission or programs).

Support 24

Support Meme Social Media Digital 24

NTEN

MAY 27, 2010

You shouldn't choose the toolbox for your organization until after a strategy has been defined -- at which point the following should be considered: fish where the fish are , use tools that make sense for your audience , know there is no "one size fits all" plan and map tools directly to your strategy. Be proactive.

Social Media 62

Social Media Media Cancer Social 62

Whole Whale

DECEMBER 9, 2023

Be a curator Make a Twitter list (hidden or not) of influencers like bloggers, journalists, news sites, and partner organizations who may share information that’s useful to your audience. Ask the audience Crowdsource your content: Have users post their own photos to Instagram using a hashtag you create, and repost the best submissions.

Social Media 98

Social Media Ideas Media Social 98