Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

With old class photos, you can leverage memes like “ Throw Back Thursday , like in this example from Reshet Ramah , a network of alumni from across the globe. Make up your own nostalgia meme. Experiment, Measure, Learn, and Revise. It is important to measure along your whole engagement model (see my earlier post ).

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

This could be as simple as “If we post more links on Facebook with the embedded link tool, we will increase our reach” or any of the items that Mari Smith suggests you measure on Facebook. Verbal fads and memes come andgo in the blink of an eye. ” More about testing images on Facebook, see this useful article.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 17, 2008

Screencapture from Jonny Bentwood 's White Paper on measuring influence. The paper goes on to explain that measuring influence on blogs by number of subscribers and how many people linked to it isn't longer a credible metric because people are using a variety of different social media tools to connect with their audiences.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

I'm here in Chicago for a very brief trip on a panel about metrics and measurement for museums called "New Spaces, New Measures." Obvious attention: discussions in blogspace, comments in posts, reclarification, and continued discussion. " Geoff Livingston has started a conversation meme here.

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Connection Cafe

FEBRUARY 8, 2018

A Twitter trending hashtag or viral video can put a topic on the media agenda, creating a spiral of attention that spreads your message far beyond its traditional audience. The organizations that succeed in today’s digital environment aren’t the ones with the most social media content or the funniest memes.

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Wild Apricot

JUNE 27, 2008

Grab your audience with something that commands attention â?? Think back to your school days, and which teaching style was most likely to keep your attention long enough to learn something â?? Consider the different ways you might measure the success of a specific process (e.g. impacts on decision making). Google Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. Stephen Downes describes the difficulty of measuring ROI of E-Learning with the best quote yet, "Measuring learning is still like measuring friendship.

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