Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.

Channel 247

Channel Sierra Leone Story Digital 247

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. What you can learn : Create a cohesive story about what GivingTuesday campaign donations will fund. Encouragement and Positivity: Some subject lines used encouraging and positive language to motivate potential donors.

Lesson 52

Lesson North America New York Kentucky 52

See3

OCTOBER 3, 2014

As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. It makes your organization look up to date, current and relevant, and puts the video at the center of the YouTube user’s attention. Upworthy headlines are a good source of inspiration.)

YouTube 40

YouTube Free Headline Search 40

Get Fully Funded

JUNE 11, 2023

In short, you don’t have much time to catch your donor’s attention and get opened. 8 Keys to Writing the Perfect Fundraising Letter Your fundraising letter must quickly grab the reader’s attention, tell a story , and ask for a gift. So get good at finding and telling stories. Nonprofits are full of great stories.

Fundraising 111

Fundraising Guide Mail Gift 111

Get Fully Funded

AUGUST 1, 2022

If you write too formally, write in 3 rd person, or write about how great your nonprofit is using ego-centric language, it doesn’t feel connecting at all. But hey, I’m sure you’ve opted out from things that just no longer captured your attention. ONE Success story. Sad day, I know. Less is definitely more. Cheap cause marketing.

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Newsletter email Create Template 124

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. Sending direct marketing pieces or starting your phone calls too early will draw attention away from your other fundraising activities. Adjust your goals as needed.

Giving 22

Giving Gift Demographics Donor 22

See3

NOVEMBER 4, 2008

Use language to create a sense of community and your content will feel more personal. They may have missed previous emails, or they just may not be paying attention. Use your organization’s stories to bring people in, and then connect it to an “ask&#. Don’t live in a bubble.

email 40

email Campaign Tips Chicago 40

sgEngage

AUGUST 23, 2023

Long story short, driving sufficient traffic and clicks with Google Ads is essential for boosting brand exposure and your advertising efforts’ ROI. Potential Cause: Uncompelling Ads Unhelpful and poorly-written ads are unlikely to grab users’ attention, so put effort into crafting effective campaigns. Make your call to action clear.

Grant 67

Grant Google Guide Management 67

Greater Giving

NOVEMBER 9, 2023

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Bring attention to the various issue areas that your nonprofit is working to solve to emphasize your nonprofit’s purpose.

Strategy 59

Strategy Nonprofit Guidelines Websites 59

Nonprofits Source

OCTOBER 11, 2017

There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate. There’s just one problem… You have about 8-seconds to grab and retain a visitor’s attention before they leave your site.

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Process Content Digital Marketing 98

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. Meet the Residents page.

Websites 52

Websites Organization Nonprofit Game 52

Nonprofits Source

AUGUST 31, 2022

Whether you’re educating them about your mission, sharing success stories, or urging them to donate, having a central hub for information and resources is essential. The site should capture users’ attention to keep them on the page and provide information that helps the organization meet its goals. Adaptive website layout.

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Design Web Images Nonprofit 52