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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

However, effectively launching and establishing a nonprofit podcast requires more than a microphone and a social media account. Besides equipment expenses, podcasting can be very cost-effective if you leverage the right resources. Produce content for a low cost. Cover a variety of topics. What’s the ideal scope of our podcast?

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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Google Analytics is helpful at suggesting common goal types.

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11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking

Twenti - Digital Marketing For Nonprofits

Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits. Click-through rates (CTRs). This is the big one.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.

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Direct Mail Donor Acquisition: 10 Tips for Excellent Campaigns

Neon CRM

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Fundraising Nonprofit Email Marketing: Is Email More Effective Than Direct Mail? Direct mail is too often associated with the past. Here’s why!

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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

This versatile software helps you consolidate donor data, centralize assets, enable the creation of integrated campaigns across various channels, and provides analytics on donor engagement. Mailchimp’s behavior-based automations also help increase conversion rates and deepen user engagement.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set. One of the biggest reasons your organization should use social media is how cost-effective it is. Why should nonprofits use social media? Going live.