NTEN

SEPTEMBER 24, 2009

Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. Blackbaud analyzed the Giving USA data, along with other important metrics, and estimates that more than $15.42

Online 90

Online Fundraising Offline Blackbaud 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Learn to use the tools that help you measure success.

Social Media 98

Social Media Media Tips Social 98

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Tags: NPTech Fundraising blackbaud email. Get the report and read it. It points to some great momentum in online giving. The report has a small subset of organizational data.

Attention 36

Attention Metrics Online Fundraising 36

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

tags: nonprofits roi ). After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Use of metrics to measure your results. It answers the "Was it worth doing?"

ROI 50

ROI Social Media Slides NTEN 50

Care2

MAY 9, 2009

New Benchmarks Study Coming Out May 14th Mark your calendar. M+R Strategic Services and NTEN are releasing the updated eNonprofit Benchmarks Study for 2009. The new study is packed with solid analysis of the latest online messaging, fundraising, and advocacy data from 32 leading nonprofit organizations.

Benchmark 28

Benchmark DC Studies Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Giving Good Poke.

ROI 50

ROI Widget Metrics Cambodia 50

Forum One

FEBRUARY 11, 2010

Forum One was a sponsor, and several of my colleagues from our user experience and design team lead sessions on topics ranging from tips on quick and simple audience analysis to learning from design mistakes and making client engagement fun in a group setting. Have any other metrics to add to this list? Tell us in the comments!

Teach 44

Teach Experiment Arizona Metrics 44

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy.

Goal 50

Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

tags: nonprofit socialmedia ). The key skill is pattern analysis and of course, using what you find to inform decisions or actions. 7 Not everything that counts can be counted and not everything that can be counted counts This is an actual quote from Einstein. I'm not saying that you shouldn't use quantitative metrics.

Marketing 70

Marketing Blackboard Social Social Media 70

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

The other two included my tagging and widgets screencasts). Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. All the metrics you collect, ask the So What? What is the visual metaphor? Pilot's dashboard ?

Screencast 50

Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Figuring out the Return on Investment for your blog can't be done with a single metric. I do that with a grain of salt.

Metrics 50

Metrics ROI Measure Content 50

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. If you approach ROI as a financial analysis only, you're missing the point. Metrics are a unit of measure. Focus On Value. Look at Work Processes.

Measure 76

Measure ROI Technology Metrics 76

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. Recurring Giving Benchmarking Analysis says so.

Statistics 81

Statistics Trend Benchmark Blackbaud 81