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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

that generational lines haven’t stopped millennials from being exceedingly active in movements for change. For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . Some nonprofits even send annual calendars as a way to remind annual supporters to make their year-end donations. .

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How to Communicate Meaningfully with Nonprofit Supporters in an Election Year

Media Cause

Three —Mind the Calendar + Communicate Precisely The months nearest to the election, October especially, are going to be some of the toughest times to reach your audiences. And, with Giving Tuesday falling in December, the end-of-year calendar hits differently this year. How will this year’s calendar: …have implications for timing?

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How to Create A Holistic Nonprofit Digital Marketing Plan

Pamela Grow

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Before you start crafting your messages, it’s important to define clear goals to guide your digital marketing activities. Demographics. Time-bound.

Digital 59
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3 Best Ways to Use Your Nonprofit’s Valuable CRM Data

Bloomerang

There are many ways to segment your supporters : by giving level, involvement, interests, history with your organization, active vs. lapsed status, volunteers, advocates, and past board members. Do any activities from your organization seem to precede these gifts? Truly, the sky’s the limit with segments. Who participated? Who didn’t?

Data 98
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Your Ultimate Guide to 2024 Year-End Fundraising Campaign: 5 Principles for Success

Allegiance Group

In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. It goes without saying, but calendar year-end is a critical time for many nonprofit organizations. percent after inflation adjustments) for calendar year-end giving in 2022.

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Avoiding Unconscious Confirmation Bias In The Nonprofit Workplace

Bloomerang

When compared to the national demographic they are significantly more male and white than the population as a whole, leading to a likelihood of groupthink. Actively push your organization to make contact with representatives of other social groups. A breakdown of national board member statistics illustrates this point. by population).

Nonprofit 110
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Nonprofit Social Media Strategy: 7 Steps to Connect with Your Donors

Qgiv

Social media is an important channel of communication for connecting with your donors and supporters. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. What platforms are they active on? Set SMART goals.