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Crafting a Winning Fundraising Plan for Your Next Charity Event

Greater Giving

Revisit the volunteer roles list and assignments. Review the event night timeline and script in detail at your program rehearsal. 1 month before: Meet with your volunteer committee to review list of those volunteering on event night. Conduct a status check on volunteer recruitment and work assignments. *

Charity 40
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Unlocking The Power Of A Donor Thank You: Feeding America’s Approach

Bloomerang

Taking a multi-pronged approach Feeding America advises using a multi-pronged direct marketing approach that includes and integrates direct mail, personal phone calls (including telemarketing), texting, and video. I asked Aaron about Feeding America’s current commitment to direct mail. There’s nothing better than that.”

Feeds 86
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40+ Ideas to Light a Fundraising Fire Under Your Nonprofit Board Members

Blue Fox

Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? In 2020, U.S. nonprofits raised $2.47 billion dollars. What was your piece of that ‘pumpkin’ pie? Let’s talk 2021! What about your board members… are they fired up for fundraising season?

Ideas 147
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Super Useful Nonprofit Fiscal Year-End Action Strategies

Bloomerang

Then orient callers around the evening’s purpose, review a suggested script you’ve shared in advance, and answer any questions. Ideally, mail callers stationery in advance (or send them copy they can print on their own stationery) so they can follow up with a thank you note or a letter with a remit envelope, as appropriate.

Action 138
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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

Your donor software should allow you to insert the donor’s name into the thank-you in either email or snail mail letters. ” Don’t exaggerate your organization’s work or the donor’s role. It creates two pieces of mail or email for the donor to open and read. I don’t like this approach.

Gift 119
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10 Strategies for Segmenting Donors for Communication

Greater Giving

This type of segmentation provides insight into the best way to deliver your message or how to encourage your donors to contribute, such as including a pre-stamped, self-addressed envelope in a direct mail campaign or directing them to an easy to use online donate button through an appeal you’ve posted on social media.

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Transition From Event-Based Fundraising to Annual Fundraising

ASU Lodestar Center

The role of this volunteer is not only to help ask for gifts, but also to help identify new donors and plan ways to cultivate them. Most successful annual giving programs consist of a combination of regular email communications, direct mail pieces, telephone calls and face-to-face meetings. Create scripts and make the asks.