Remove History Remove Interaction Remove Registration Remove Retention
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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

Kindful places a heavy focus on data, giving the user access to donors’ giving history, wealth details, and rating for likelihood to give. One of its best features is an interactive dashboard that features retention rates, improvement suggestions, and projections at the forefront.

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The 9 Best Nonprofit CRM Solutions (Updated for 2023)

Bloomerang

Giving histories, gift amounts, and frequencies can reveal a lot about future willingness to give. From tracking conversations and donations to event registrations, you can note every interaction you have with a supporter in your nonprofit CRM. This type of stewardship helps boost donor retention.

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Donor Management Software: Buyer’s Guide + 16 Top Solutions

Bloomerang

Donor profiles show the history each supporter has with your organization. Each profile shows the donation history of each donor, their contact and demographic information, and each interaction they’ve had with your organization in the past (emails opened, calls-to-action taken, events attended, etc.). Data segmentation.

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5 Ways to Optimize Online Platforms for Donor Engagement

DNL OmniMedia

For example, eCardWidget’s guide to donor retention explains how trends in donor data can reveal which donors are at risk of lapsing. Giving history: After creating segments by giving level, divide those groups further by their giving history. In just one glance, you can gain insights to improve donor relationships.

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Mapping the Donor Engagement Cycle: A Visual Guide to Stronger Connections

Neon CRM

Instead, you should offer a range of options on your donation form, based on that person’s giving history. For example, if they previously gave $50, you might give options of $40, $50, and $60 to encourage retention and increase giving. In fact they are six times more likely to leave a legacy gift and have a retention rate of 90%.

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5 Best Practices for Increasing Major Giving To Your Org

Achieve

To make the society feel more special, consider hosting society-specific events and offering additional perks, like giveaways or early event registration opportunities. Whatever strategy you opt for, ensure that you’re leaning into personalization and setting the stage for your next interaction.

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4 Reasons to Invest in Nonprofit Database Software

DNL OmniMedia

Your nonprofit database stores information on your supporters such as their name, contact information, and past interactions with your nonprofit. Thank you emails for donations and confirmation for event registration should go out immediately, but other messages such as your monthly or weekly newsletter will need a different schedule.