article thumbnail

10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

All that said, as social media managers, we need to read in order have moments when we are completely immersed in a story using our brains to process words, sentences, story structure, and plot lines – not just soundbites, headlines, tweets, and pins. 10) Track the growth and ROI of your online communities.

article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. Most of the perils that big cats face are the result of exploiters banking on the fact that people are mesmerized by tigers and want to touch them.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. Result: 119%-203% higher conversion rates. The results were SHOCKING: 15,227 people reached over 4 days. From an economic standpoint, the potential ROI is amazing. Result: 45% increased conversion rate.

Ideas 111
article thumbnail

Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

The grants team will go through your report and contact you with the results. Google Ads put ads on search results pages and Google properties like YouTube. Be sure to set up an ad for each keyword that includes that keyword in the headline and the description. A grant application with no stress! Track as many as you can.

Grant 152
article thumbnail

Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

article thumbnail

Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

article thumbnail

Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53