Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. When planning an acquisition campaign, you should project revenue for the first gift and subsequent year giving. Set your acquisition goals and budget.

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Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Is there something I could do to help more donors access this matching money? Raise one gift, get the second gift free!

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Bloomerang

FEBRUARY 13, 2023

On average, donor retention rates increase based on the average gift amount. For donors who give gifts under $100 the average retention rate is 25%. They are the foundation of sound stewardship which is genuinely acknowledging and thanking donors for their precious gifts of time and money. Photos typically catch more attention.

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Nonprofit Tech for Good

AUGUST 3, 2022

Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts. Birthdays: Tribute gifts to celebrate someone’s birthday.

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Bloomerang

OCTOBER 20, 2021

Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. Giving to your organization can be their purpose, if only you help them find it. . Most importantly, are you sharing with your donors how their support is helping to advance your mission?

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Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization. With him, the force is weak.

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EveryAction

JULY 12, 2023

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on.

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Channel Work Fundraising Movie 224

Bloomerang

JUNE 30, 2023

Today’s question comes from a nonprofit employee who wants advice on how to credit and acknowledge donor advised fund gifts in their donor database: Dear Charity Clairity, I’m unsure how to enter donor advised fund gifts in our database so they’re credited and acknowledged appropriately. And do I thank the donor or the administrator?

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Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Donors lose trust in your organization when they only hear crickets after sending a gift.

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Bloomerang

MARCH 8, 2024

Today’s question comes from a nonprofit employee who wants advice on whether they can credit a donation in 2023 if the check was dated 2024: Dear Charity Clairity, A donor advised in early December a $20,000 check was mailed to us. SEE In Which Year Are Gifts Made On Or Before December 31, But Received In January, Counted?

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Bloomerang

DECEMBER 4, 2021

Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . I prefer to do this via a phone call, as this is more direct and personal and helps with establishing rapport.

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Bloomerang

DECEMBER 9, 2022

Today’s question come from a nonprofit employee who want advice on which year to count gifts that are made on or before December 31, but not received until January: . Our auditors later told us the gifts should have been recorded as pledges, with the payment showing as being applied in the new year. — In a Dilemma.

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Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. However, this is not a universal rule.

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Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Building a predictable revenue stream helps to reduce this imbalance and provide much needed support during your organization’s fallow periods.

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Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Give in-kind support to the organization in a way that actually helps.

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Nonprofit Tech for Good

NOVEMBER 5, 2012

That said, if you prefer to wrap and present gifts this holiday season, please see a previous post entitled 22 Online Gift Stores That Benefit Nonprofits. That said, if you prefer to wrap and present gifts this holiday season, please see a previous post entitled 22 Online Gift Stores That Benefit Nonprofits. Kiva Cards.

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Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Bloomerang

APRIL 6, 2021

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach?

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Mail Channel Strategy Fundraising 61

Bloomerang

OCTOBER 13, 2021

Here’s a scenario showing how calling a donor can inspire them to make an end-of-year gift. . They mention how your gift helped a person or solved a problem. Later, you get their end-of-year appeal in the mail or in your inbox. You mean to make a gift, but you get distracted and put it off until later.

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Script Phone Gift Examples 100

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . For the companies, they get to maximize employee engagement, increase their reputation among consumers, and help meet critical community needs.

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The Fundraising Authority

DECEMBER 4, 2020

Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Put together a committee of some of your most committed donors to help spread the word about your year-end campaign. Ask your board for a year-end gift. Donors forget.

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Bloomerang

AUGUST 19, 2021

Even if you had her mailing address I doubt it would matter. . Her team of advisors helps her give her wealth away faster. billion to 786 recipients since she announced her first gifts in July 2020. The post 5 Tips To Help Your Nonprofit Receive MacKenzie Scott Funds appeared first on Bloomerang.

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Qgiv

NOVEMBER 2, 2023

The wellness of your team can affect your fundraising efforts, so taking some stress off your team’s shoulders by automating tasks can be a huge help! Matching gift integrations A type of integration that can help you raise more money is a matching gift integration. Another perk is increased revenue. The best part?

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Work Fundraising Mail Integration 122

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. They tell you how your gift made a difference. Maybe they mention how your gift helped a person or solved a problem and include a photo (or emoji.).

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The Fundraising Authority

SEPTEMBER 7, 2022

Figuring out which folks make good major donor prospects and which don’t can help you fundraise more effectively and successfully. The key here is to think through your ideal donors to come up with a number of donor profiles that can help guide your efforts. #2 Every charitable organization does. 2 – Have the Capacity to Give.

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Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Calendar email 110

NetWits

FEBRUARY 16, 2012

Make sure to check out his upcoming webinar where Bill will talk about Making the Most of Recurring Gifts with The Raisers Edge — 2/22/12 @ 2pm ET — Register Now ! Here’s why … Recurring Giving helps Increase Donations. The concept of recurring gifts is simple. Recurring Giving helps Build Supporter Loyalty.

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Gift Program Online Fundraising 188

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

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Money Tips Time Mail 98

Nonprofit Tech for Good

AUGUST 19, 2023

Whether you’re a small nonprofit just starting out or an established organization looking to enhance your fundraising efforts, let’s explore six reasons why online giving is important for nonprofits and how it can help your organization reach fundraising success. Those expenses can really add up, especially for bigger nonprofits.

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EveryAction

NOVEMBER 9, 2022

What are some last-minute to-do list items and tactics that can help nonprofits before GivingTuesday? If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Here’s what three of our expert partners said! Devine & Parker Consulting.

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Bloomerang

MARCH 22, 2024

Today’s question comes from a nonprofit employee who wants advice on whether they should hire a development consultant: Dear Charity Clairity, I’m a one-person development shop, wondering if I should hire a consultant to help with some of the work that’s not getting done. Can you help? Develop a direct mail donor acquisition program.

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Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Qgiv

JANUARY 4, 2022

Online fundraising is extremely cost-effective compared to other types of fundraising campaigns, and our Generational Giving Report revealed that almost 55% of donors prefer to go online to make a gift. Matching gifts drive. Partner with a corporate sponsor or a major gifts supporter to host a matching gifts drive.

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Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . AI can generate predictions that help you: Create highly targeted mailing lists for appeals, reducing upfront costs and increasing conversion rates.

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