One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2019

Connection Cafe

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%.

Retention is the New Acquisition

Connection Cafe

Lack of stewardship has a price, and nothing proves that more than the AFP Fundraising Effectiveness Survey. Yet, according to Adrian Sargeant and Elaine Jay, a 10% increase in donor retention can enhance the lifetime value of your donor base by up to 200%. .

3 Keys to Lasting Participant Retention in P2P Fundraising 

Connection Cafe

If you’ve been in peer-to-peer fundraising for any length of time, you don’t need a study to tell you how valuable repeat participants are to your event and your organization. This year’s Blackbaud Peer-to-Peer Fundraising Study shows retention rates declining for Walks and 5Ks.

Stewarding #GivingTuesday: Increase Your Retention Rate

Connection Cafe

Assuring you have a successful retention rate starts with these four steps: Inform: Your community needs to know about your involvement. Next you will need a stewardship plan to secure retention rates. The week of and after #GivingTuesday is critical to your donor retention rate.

9 Underutilized Emails that Improve Donor Retention

Connection Cafe

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Want more donor retention advice?

9 Underutilized Emails that Improve Donor Retention

Connection Cafe

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Want more donor retention advice?

6 Tactics for Increasing Donor Retention

Connection Cafe

According to the most recent Fundraising Effectiveness Report , nonprofits claimed a 45.5% donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. Do You Know Your Donor Retention Rate?

How Nonprofits Can Use Storytelling to Boost Donor Retention

Connection Cafe

Blackbaud’s 2016 Charitable Giving Report shows us that donor retention for first time donors is still remarkably low – 29% for offline donors and 21% for online donors. This data shows that new donor retention should be a high priority for non-profit organizations.

Lessons from a Fundraising Insider: How our Donor Retention Rates grew to 43%

Connection Cafe

I’m a passionate philanthropist, fundraising nerd and former member of the Stock Market Club at Argyle Middle School. I’m Katherine and I’m a small shop fundraiser. As you know, working in fundraising isn’t easy or glamorous. Want to improve your donor retention rates?

Donor Retention vs. Donor Acquisition: What Research Shows About Overall Online Engagement

Connection Cafe

When asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”. While a disconcerting drop, this number alone doesn’t speak to retention vs. acquisition efforts.

Monthly Giving: 4 Ways to Improve Donor Retention and Recruit Sustainers

Connection Cafe

As we all know, the key with improving donor retention rates is to get that important second gift as soon as possible, preferably within the first 3 months. 4 Ways to Improve Donor Retention Rates with Monthly Giving.

Donor Retention: The Easiest Money You’ll Ever Raise

Connection Cafe

There’s a crisis brewing in the fundraising world. Here’s the typical treadmill for many fundraising professionals: You work so very hard to bring in new donors, but your current ones are flying out the window. And it’s all about our donors , the ones who are deserting us.

3 Fundraising Experts Sound off on Donor Retention from the Donors Perspective

Connection Cafe

Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting. With that in mind I give you three long time fundraising experts - Rachel Muir, Shanon Doolittle and Pamela Grow.

Sound 264

Making Your First Donor Retention Calendar, Step by Step

Connection Cafe

Guest post by Mazarine Treyz, author of The Wild Woman’s Guide to Fundraising , called one of the Top 10 books of 2010 by Beth Kanter, and author of the Networked Nonprofit. Your Fundraising Career Empowerment Guide , was given a 5 star review by About.com. .

4 Ways to Stand Out and Boost Donor Retention

Connection Cafe

And yet, there is one last statistic that makes fundraisers stay awake at night—the sorry state of donor retention overall , and especially retention of first-time donors. And thus, the job of fundraising gets harder and harder.

One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. Pitman , CFCC, The Fundraising Coach.

The 3 Principles of Fundraising Success: Donor Acquisition, Donor Retention, and Donor Upgrades

Connection Cafe

Jeff is passionate about providing nonprofit organizations straightforward and actionable tips, tricks, and how-tos on fundraising, program management, technology, and performance management that nonprofit organizations can implement immediately in their daily work. .

Ethical Acts that Increase Donor Retention

Connection Cafe

For many fundraising professionals, the “ people give to people, not organizations ” concept is the foundation of their careers. Creating an impactful mission to strengthen the community isn’t the only influential piece of a fundraising plan. Ethical Fundraising.

From an Event Manager | Focus on the End Goal: Donor Engagement + Retention

Connection Cafe

Focusing on the end goal was a difficult concept for me to grasp when I began my career in fundraising at Children’s Home + Aid , specifically when it came to special events and board relations. Nonprofit Fundraising donor retention engagement events Raiser's Edge NXT stewardship

“Donor retention by the numbers”: Q&A with Caity Craver and Gary Carr

3rd Sector Labs

Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends. Donor retention by the numbers: you’ve got questions, we’ve got answers. QUESTION: Where can I get benchmarks for retention by sector?

The ALS Ice Bucket Donor Retention Challenge

Beth's Blog: How Nonprofits Can Use Social Media

” Barb says she thought it was great that they might raise some money and some visibility on Facebook, but never in a million years did they anticipate that the fundraiser would transform into a global event. A few resources on donor engagement, stewardship, and retention.

5 Ways to Use Donor Data to Increase Retention

NonProfit Hub

There’s no easy answer when it comes to the age-old question of how to improve nonprofit fundraising outcomes. However, having the right donor data on hand can really improve your nonprofit’s fundraising approach. Donor Retention Featured

Donor Retention Made Simple

NonProfit Hub

Are you overwhelmed by all of this retention talk? But these small steps can help you build up donor retention over time. The post Donor Retention Made Simple appeared first on Nonprofit Hub. Featured Fundraising

Discussion of Donor Data Retention

Robert Weiner

The original question: My organization is working on a data retention policy and wondering if others have insights to share. The only potential issue here is then you need to consider an additional record as part of the retention schedule, though if this were also 7 years, you would conceivably be able to access records of people who had been inactive for up to 14 years. Advancement Services Best Practices Donor Databases Fundraising Prospect Research

The Nonprofit Weekly Roundup: Secrets, Emails, and Tips for Better Donor Retention in 2014

Connection Cafe

In honor of the release of the newest npExperts ebook, Show the Love: Thoughtful Engagement to Retain Donors , this roundup all about retention. I mean, is it just me or is anyone else a little concerned that donor retention remains a lower priority for nonprofits across the industry? .

The 7 Keys to a Donor Retention Strategy Full of Thanks

Connection Cafe

Fundraiser. If you want to build a transformational business model that moves your organization steadily forward (not two steps forward; three steps back), then you simply must put more resources into your donor retention strategy – more specifically, your gratitude program.

Revenue, Retention and Reactivation: Findings from the 2011 Index of Higher Education Fundraising Report

NetWits

Download The 2011 Index of Higher Education Fundraising Performance Report to learn more about the 6% revenue growth and other key performance indicators of annual funds at more than 100 public and private institutions. 2011 Index of Higher Education Fundraising Performance.

How to R-E-S-P-E-C-T Your Way to Donor Retention

Connection Cafe

Donor retention is an absolute priority (again) for 2014. Yet the path to retention success remains elusive for many organizations. Here’s my #1 donor retention guidance for you—R-E-S-P-E-C-T your way to strong and long-lasting donor relationships. Guest Post by Nancy Schwartz.

How to Use Social Media Insights to Drive Patient Engagement and Donor Retention 

Connection Cafe

Healthcare Social Media donor retention healthcare fundraising Patient Engagement Social Insights Social Media for NonprofitsThe modern healthcare market is a competitive environment in which hospital foundations need to compete for donors.

The Great Mysteries of Donor Retention

Frogloop

All nonprofits struggle with donor retention. We''re reaching the fundraising season where asks are being tailored and success stories are being drafted. Engaging your board members in the retention process is critical. What are your tried and true methods for donor retention?

Three Simple Donor Retention Strategies for Social Media

John Haydon

Donor retention rates declined from 50% in 2006 to less than 39% in 2014. The post Three Simple Donor Retention Strategies for Social Media appeared first on John Haydon. Online Fundraising Donor Cultivation donor retention social media

Strategies to Increase Nonprofit Donor Retention Rates

Frogloop

Unfortunately, many nonprofits don't feel like they have the luxury of focusing on fundraising strategies that will bring in long-term results, which has led to low donor retention rates. Guess what the nonprofit donor retention rate is?

Love Thy Donor: 5 Ways to Increase Donor Retention

NonProfit Hub

It has become a fairly common factoid that around 60% of new donors only give once to that cause—however, showing love to your donors can be one of the driving factors behind donor retention. The post Love Thy Donor: 5 Ways to Increase Donor Retention appeared first on Nonprofit Hub.

The Weight of Donor Retention [INFOGRAPHIC]

NonProfit Hub

The post The Weight of Donor Retention [INFOGRAPHIC] appeared first on Nonprofit Hub. Featured Fundraising Infographics This infographic originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic.

How Carnegie Museums of Pittsburgh Increased Member Conversion and Retention Rates

Connection Cafe

Carnegie Museums of Pittsburgh utilized their resources to develop an innovative retention strategy. Arts & Cultural Nonprofit Nonprofit Technology bbcon2018 Donor Engagement multichannel campaigns multichannel marketing nonprofit fundraising ideas

Donor Retention 101: Master Donor Email Marketing

NonProfit Hub

Most fundraising software will have an automated option that checks all of those boxes, and will allow you to include everything listed above. The post Donor Retention 101: Master Donor Email Marketing appeared first on Nonprofit Hub. Email Marketing Featured Fundraising

Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Download the full Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. 2011 Multichannel Fundraising Report. Online Fundraising

Top 3 Fundraising New Year’s Resolutions

Connection Cafe

Annual Fund Stewardship Donor Acquisition donor retention fundraisingThere are three - yes just three! ways we raise more money. And you can do them all.

15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

Connection Cafe

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.

Admitting the Problem: Your Donor Retention Needs Work

NonProfit Hub

The biggest issue with donor retention is that most people don’t even realize it’s an issue. Hartsook professor of fundraising at Indiana University. Sargeant has conducted various academic studies on fundraising. Featured Fundraising

Why Nonprofits Have Low Retention Rates and How to Fix It

SocialFish

Did you know that nonprofits as a whole have a retention rate of 49%? That’s staggeringly low compared to the for-profit retention rate of 94%. To help shed some light on this, I called Marc Pitman, an expert on fundraising. How you can leverage events to boost retention.

3 Successful Communication Strategies for Effective Donor Retention

John Haydon

The donor lifecycle describes the relationship between fundraiser and donor. The goal: retention. The post 3 Successful Communication Strategies for Effective Donor Retention appeared first on John Haydon.

5 Metrics Fundraisers Need to Know to Retain Their Donors

Connection Cafe

Donor retention is undeniably critical to meet your nonprofit’s revenue goals , but it can be tough to know which efforts result in higher retention levels or upward movement of donors. The 5 retention metrics fundraisers should know are: Donor Attrition Rate.